An exciting software simulation allows students to manage real negotiations! Also available with the text is The Negotiating Exercise, a comprehensive, hands-on simulation in which students assume the roles of union and management team members in collective bargaining for a new contract! Students will engage in a real-life bargaining scenario as they manage negotiations for a fictitious company and union. Using the theories of labor and union-management relations, students will work together formulating agendas, strategies, and contract changes that they can agree upon. The software provides...

Informally written, with a practice-oriented approach, this text presents the techniques and methods used in the day-to-day management of a small business. Organized by functional areas, e.g. marketing, finance etc., the text introduces readers to conceptual material through the many examples and applications of the small business operation. Updated significantly to reflect the many changes in today's business environment, this edition has expanded or added coverage of the business plan, microcomputers in small business, international marketing, women entrepreneurs, and telemarketing. Also, a...