'The descriptive insights portray in depth both the pros and cons of specific perspective such that the reader is left with a comprehensive overview of the issue being discussed. Overall, it probably works best as a student textbook.' - Paul Hannon, International Small Business Journal Examining in detail the whole process of introducing a new product or service, this book provides a framework for thinking through the issues in new venture performance. Topics covered include entry timing, market conditions, focus or breadth of entry scope, product or process mimicry, creation and development...
'The descriptive insights portray in depth both the pros and cons of specific perspective such that the reader is left with a comprehensive overview o...
'The descriptive insights portray in depth both the pros and cons of specific perspective such that the reader is left with a comprehensive overview of the issue being discussed. Overall, it probably works best as a student textbook.' - Paul Hannon, International Small Business Journal Examining in detail the whole process of introducing a new product or service, this book provides a framework for thinking through the issues in new venture performance. Topics covered include entry timing, market conditions, focus or breadth of entry scope, product or process mimicry, creation and development...
'The descriptive insights portray in depth both the pros and cons of specific perspective such that the reader is left with a comprehensive overview o...
The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.
The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Acade...
A guide to the critical due diligence process of determining whether or not to acquire a business, for entrepreneurs and students. Covers in depth all investigative basics, including markets, products, insurance, and short- and long-term liabilities. Reveals low-cost ways to conduct the due diligenc
A guide to the critical due diligence process of determining whether or not to acquire a business, for entrepreneurs and students. Covers in depth all...
In this book, the authors, who have both bought and sold several businesses, reveal creative and low cost ways to do your own diligence in investigating entrepreneurial opportunities. The book covers all the basics, including market, products, insurance, facilities, assets, short and long-term liabilities and much more.
In this book, the authors, who have both bought and sold several businesses, reveal creative and low cost ways to do your own diligence in investigati...
For those engaging in fieldwork in a business setting, this invaluable book offers guidance and support from the initial project assignment and client meeting to the closing presentation and exit meeting.
Practical advice is provided throughout the consulting process with chapters devoted to establishing client relationships, conducting information searches, maintaining a cohesive student-consulting team and developing recommendations for the client business.
For those engaging in fieldwork in a business setting, this invaluable book offers guidance and support from the initial project assignment and client...