wyszukanych pozycji: 3
Crisis Communication
ISBN: 9783110552287 / Angielski / Twarda / 2020 / 600 str. Termin realizacji zamówienia: ok. 22 dni roboczych. The aim of this handbook is to provide an up to date introduction to the discipline of crisis communication. Based on the most recent international research and through a series of levels (from the textual to the inter-societal level), this handbook introduces the reader to the most important concepts, models, theories and debates within the field of crisis communication. The aim of this handbook is to provide an up to date introduction to the discipline of crisis communication. Based on the most recent international... |
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cena:
1122,99 zł |
Organizational Crisis Communication: A Multivocal Approach
ISBN: 9781446297056 / Angielski / Twarda / 2017 / 280 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Lecturers/Instructors - Request a free digital inspection copy here
When a crisis breaks out, it's not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond. This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the... Lecturers/Instructors - Request a free digital inspection copy here
When a crisis breaks out, it's not always just the o... |
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cena:
940,65 zł |
Big Ideas in Public Relations Research and Practice
ISBN: 9781838675080 / Angielski / Twarda / 2019 / 216 str. Termin realizacji zamówienia: ok. 18-20 dni roboczych. Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dynamic, they can cross borders between disciplines to create new relationships between people, organizations and countries. In applying big ideas to public relations, this volume challenges how scholars and practitioners perceive and understand public relations within an organizational setting. In thinking about the 'bigger picture', the collection expands public relations research to include more theory-building, more cross-disciplinary...
Big Ideas can do many things. They are transformative and change the way we work and communicate in organizations and societies. As Big Ideas are dyna...
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cena:
426,65 zł |