wyszukanych pozycji: 2
Globalized Sport Management in Diverse Cultural Contexts
ISBN: 9780367209490 / Angielski / Twarda / 2019 / 302 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Cross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultures and aware of the key issues affecting sport on a global level. This book brings together cutting-edge research from leading sport scholars from around the world, to illuminate some of those important issues and to demonstrate what cross-cultural management looks like in a sporting context. Presenting case studies from countries as diverse as the US, Brazil, Poland and Venezuela, and across a range of sports from football...
Cross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from dive...
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cena:
701,59 zł |
Sport Business in Leading Economies
ISBN: 9781787435643 / Angielski / Twarda / 2017 / 544 str. Termin realizacji zamówienia: ok. 18-20 dni roboczych. From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economi...
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cena:
443,06 zł |