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Using the theory of management fashions proposed in the 1990s by Eric Abrahamson, Krzysztof Klincewicz analyzes the changing popularity of management concepts accompanied by solutions. Among these are management bestsellers, consulting services, software systems, -methodologies, - and approaches to organizational change, training courses, professional certifications and even new corporate positions.

The book presents the phenomena of management fashions as being the key driver for the development of the management knowledge industry, consisting of consulting companies, computer...