Wyniki wyszukiwania:
wyszukanych pozycji: 31
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The Ploughboy In The Field And The Secret Paths. Vol Two-The Living Word
ISBN: 9781975827090 / Angielski / Miękka / 2017 / 194 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
85,81 |
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The Ploughboy In The Field And The Secret Paths
ISBN: 9781544891200 / Angielski / Miękka / 2017 / 80 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
51,68 |
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COMPARING 4 METHODS OF COLLECTING DATA ON SOCIAL DESIRABILITY BIAS : As Measured By The Impression Management Subscale Of The Balance Inventory Of Desirable Responding. Methods Are Face To Face, Phone
ISBN: 9783639178982 / Niemiecki / Miękka / 2009 / 212 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych (Dostawa w 2026 r.) |
cena:
352,54 |
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Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics
ISBN: 9781441971579 / Angielski / Twarda / 2010 / 169 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) This book proposes a revolutionary new theory of construct measurement - called C-OAR-SE - for the social sciences. The acronym is derived from the following key elements: construct definition; object representation; attribute classification; rater entity identification; selection of item type; enumeration and scoring. The new theory is applicable to the design of measures of constructs in: - Management - Marketing - Information Systems - Organizational Behavior - Psychology - Sociology C-OAR-SE is a rationally rather than empirically-based theory and procedure. It can be used...
This book proposes a revolutionary new theory of construct measurement - called C-OAR-SE - for the social sciences. The acronym is derived from the fo...
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cena:
401,58 |
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Measurement for the Social Sciences: The C-Oar-Se Method and Why It Must Replace Psychometrics
ISBN: 9781489982605 / Angielski / Miękka / 2014 / 169 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) This book proposes a revolutionary new theory of construct measurement - called C-OAR-SE - for the social sciences. The acronym is derived from the following key elements: construct definition; object representation; attribute classification; rater entity identification; selection of item type; enumeration and scoring. The new theory is applicable to the design of measures of constructs in: - Management - Marketing - Information Systems - Organizational Behavior - Psychology - Sociology C-OAR-SE is a rationally rather than empirically-based theory and procedure. It can be used...
This book proposes a revolutionary new theory of construct measurement - called C-OAR-SE - for the social sciences. The acronym is derived from the fo...
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cena:
401,58 |
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Recent Developments in Automatic Control and Systems Engineering
ISBN: 9783725849031 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
360,22 |
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Advanced Media Planning
ISBN: 9781461346777 / Angielski / Miękka / 2012 / 112 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then implementing that strategy in an accurate and cost-effective manner. Given that approximately ninety percent of advertising dollars are spent in media, a sound understanding of media planning is essential for the researcher and professional media planner alike. Although this book provides a novel and advanced approach to media planning, the basics are covered as well, making the book suitable for trainees. The authors argue that current... Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then imp... |
cena:
401,58 |
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Marketing Communications: Objectives, Strategy, Tactics
ISBN: 9781526438645 / Angielski / Twarda / 2018 / 584 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Dostawa w 2026 r.) Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.
Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to pro...
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cena:
896,86 |
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Campfire and Battlefield
ISBN: 9781023323253 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
221,16 |
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Campfire and Battlefield
ISBN: 9781023323192 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
191,36 |
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Advanced Media Planning
ISBN: 9780792382188 / Angielski / Twarda / 1998 / 112 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then implementing that strategy in an accurate and cost-effective manner. Given that approximately ninety percent of advertising dollars are spent in media, a sound understanding of media planning is essential for the researcher and professional media planner alike. Although this book provides a novel and advanced approach to media planning, the basics are covered as well, making the book suitable for trainees. The authors argue that current... Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then imp... |
cena:
401,58 |
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The Great Events
ISBN: 9781023136457 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
165,82 |
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The Great Events by Famous Historians
ISBN: 9781023209021 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
110,47 |
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The Great Events by Famous Historians
ISBN: 9781023010924 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
101,96 |
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The Great Events by Famous Historians
ISBN: 9781023046831 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
101,96 |
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The Great Events by Famous Historians
ISBN: 9781023011402 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
148,79 |
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The Great Events
ISBN: 9781023098359 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
106,22 |
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The Great Events
ISBN: 9781023136396 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
110,47 |
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The Great Events by Famous Historians, Volume 07
ISBN: 9781023191364 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
157,30 |
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The Great Events by Famous Historians
ISBN: 9781023323925 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych (Dostawa w 2026 r.) |
cena:
148,79 |
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