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wyszukanych pozycji: 7
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Public Relations Research Annual: Volume 1
ISBN: 9780805803129 / Angielski / Twarda / 1989 / 240 str. Termin realizacji zamówienia: ok. 22 dni roboczych. The first volume of this series features reviews of research programs, original research reports, and social scientific, historical, critical and humanistic methodologies.
The first volume of this series features reviews of research programs, original research reports, and social scientific, historical, critical and huma...
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cena:
705,83 |
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Excellent Public Relations and Effective Organizations: A Study of Communication Management in Three Countries
ISBN: 9780805818178 / Angielski / Twarda / 2002 / 668 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This volume is the final product of the excellence project - a comprehensive research effort commissioned by the International Association of Business Communicators (IABC) Research Foundation. It contains many new statistical analyses of the survey data and more details from the case studies. Discussing theory and data related to several ongoing discussions in the communication profession, this book answers the following questions: How can we show the value of public relations?; What is the value of relationships?; How do relationships affect reputation?; What does it mean to practice...
This volume is the final product of the excellence project - a comprehensive research effort commissioned by the International Association of Business...
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cena:
705,83 |
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Manager's Guide to Excellence in Public Relations and Communication Management
ISBN: 9780805818109 / Angielski / Miękka / 1995 / 270 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. The Excellence Study provides communication managers and public relations practitioners with information critical to their own professional growth, and supplies organizations with tools that help them communicate more effectively and build beneficial relations with key publics. Communication excellence is a powerful idea of sweeping scope that applies to all organizations -- large or small -- that...
This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Busi...
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cena:
238,48 |
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Manager's Guide to Excellence in Public Relations and Communication Management
ISBN: 9780805818093 / Angielski / Twarda / 1995 / 272 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. The Excellence Study provides communication managers and public relations practitioners with information critical to their own professional growth, and supplies organizations with tools that help them communicate more effectively and build beneficial relations with key publics. Communication excellence is a powerful idea of sweeping scope that applies to all organizations - large or small - that...
This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Busi...
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cena:
705,83 |
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Public Relations Research Annual : Volume 3
ISBN: 9780805809305 / Angielski / Twarda / 1991 / 248 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Published in book form, this is a scholarly periodical of academic research in public relations, containing refereed reviews and reports of original studies. It follows the current trend toward more solidly grounded, theoretical research in a field that has only begun to mature. The studies and reviews presented represent the most contemporary thought and investigation brought to bear on this subject. Many relevant topics are discussed, including communication roles, women's issues in the feminization of the field, the concepts of symmetry and game theory, and finally, publics -- dealing with...
Published in book form, this is a scholarly periodical of academic research in public relations, containing refereed reviews and reports of original s...
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cena:
447,79 |
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Excellence in Public Relations and Communication Management
ISBN: 9780805802269 / Angielski / Twarda / 1992 / 680 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: What are the characteristics of an excellent communication department? How does excellent public relations make an organization more effective, and how much is that contribution worth economically? The research team began its work with a thorough review of the literature in public relations and related...
This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Associ...
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cena:
900,54 |
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Excellence in Public Relations and Communication Management
ISBN: 9780805802276 / Angielski / Miękka / 1992 / 680 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This work is a direct result of the excellence project - a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: What are the characteristics of an excellent communication department? How does excellent public relations make an organziation more effective, and how much is that contribution worth economically? The research team began its work with a review of the literature in public relations and related disciplines relevant to...
This work is a direct result of the excellence project - a comprehensive research effort commissioned by the IABC (International Association of Busine...
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cena:
511,12 |
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