Wyniki wyszukiwania:

An intellectual property (IP) system was established in China in 1985. Since then, the merits and drawbacks of the system have become apparent in theory and practice. Despite the fact that a great deal has been written about the Chinese IP system, systematic studies of the subject are still scarce, especially from a corporate management perspective. The book has three aims. It evaluates the problems UK and US multinational enterprises have encountered in their IP Flows into different enterprises in China. It also analyses the causes of these problems and suggests methods of avoiding future...

Asia is one of the most dynamic regions in the world, but with local business condition changing fast since the 1997 crisis, the strategies and roles of multinationals in the region have also had to evolve rapidly.
This book presents new core concepts related to the management of relationships in Asia by adopting an international business perspective and following a coherent theme around intra- and inter-organizational relationships, institutional relationships and relationships with stakeholders. In order to survive and maximize profitability in the region, it has become necessary for...