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Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association.

• Provides innovative conceptualization and theorization to facilitate an understanding of the geographical dimensions of brands and branding
• Challenges current interpretations of brands as vehicles of homogenization in globalization
• Establishes the theoretical and conceptual foundations of a more geographically...

Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association.

• Provides innovative conceptualization and theorization to facilitate an understanding of the geographical dimensions of brands and branding
• Challenges current interpretations of brands as vehicles of homogenization in globalization
• Establishes the theoretical and conceptual foundations of a more geographically...

Actors and institutions in localities and regions across the world are seeking prosperity and well-being amidst tumultuous and disruptive shifts and transitions generated by: an increasingly globalised, knowledge-intensive capitalism; global financial instability, volatility and crisis; concerns about economic, social and ecological sustainability, climate change and resource shortages; new multi-actor and multi-level systems of government "and" governance and a re-ordering of the international political economy; state austerity and retrenchment; and, new and reformed approaches to...

The conceptual and analytical focus provided by the ‘region’ is in question because of relational and multi-scalar approaches, new methodologies and techniques and new modes and geographies of governance, policy and politics. This book provides a guide to contemporary debates and showcases contributions from the leading voices reflecting upon the current issues and debates.

Actors and institutions in localities and regions across the world are seeking prosperity and well-being amidst tumultuous and disruptive shifts and transitions generated by: an increasingly globalised, knowledge-intensive capitalism; global financial instability, volatility and crisis; concerns about economic, social and ecological sustainability, climate change and resource shortages; new multi-actor and multi-level systems of government "and" governance and a re-ordering of the international political economy; state austerity and retrenchment; and, new and reformed approaches to...

Geographers (and other social scientists) working in local and regional development ultimately seek to understand how and to what extent local and regional policy can positively affect economic growth and progress. This area of research and study throws up difficult and challenging questions, such as: what are the sources of regional development? And how do we account for the uneven development of regions, an apparent feature of geographical development in general, and one which seems to be reinforced by globalization?

This new four-volume collection from Routledge meets the need for a...