Multimedia Journalism: A Practical Guide

ISBN-13: 9781138792845 / Angielski / Miękka / 2015 / 532 str.

Andy Bull;¬Abar;¬Abar

Opis

Multimedia Journalism: A Practical Guide, Second edition builds on the first edition s expert guidance on working across multiple media platforms, and continues to explore getting started, building proficiency and developing professional standards in multimedia journalism. The second edition features new chapters including:

• getting started with social media
• live reporting
• building proficiency with Wordpress
• building apps for smartphones and tablets
• building a personal brand and developing a specialism
• long-form video journalism, audio and video news bulletins and magazine programmes.

The new edition also includes an extensive range of new and updated materials essential for all aspects multimedia journalism today. New areas explored include editing video and slideshows for mobile and tablet devices, the advanced use of mobile devices for reporting, location-specific content creation and delivery, the use of video and audio slideshows, and live blogging. Other updates include more material on photojournalism as a storytelling technique, using and transferring digital images and sound, the use of Google Analytics, and practical guides to storytelling through infographics, timelines, interactive graphics and maps. The book fully engages with multimedia journalism in relation to range of social media and web publishing platforms, including Wordpress, Blogger, Tumblr, Twitter, Facebook, Google+, YouTube, Instagram, Pinterest, SoundCloud, AudioBoom and iTunes. The book is also be supported by fully updated online masterclasses at www.multimedia-journalism.co.uk."

Spis treści

Guided tour  Introduction: Equipping you for the fourth revolution in journalism  How to use this book in conjunction with the online version  Part A: Getting started  1. Essentials of writing a news story  2. Creating a publishing platform  3. Getting started with social media Social media  4. Audio and podcasting  5. Still pictures and video  Part B: Building proficiency  6. Live blogging and curation  7. Developing your abilities as a reporter and interviewer  8. Building proficiency with Wordpress  9. Social and community journalism  10. Email bulletins and creating your own RSS feed with Yahoo Pipes  11. Stills, audio and audio-visual packages  12. Video  13. Data journalism  14. Building a personal brand, and developing a specialism  Part C: Professional Standards  15. Features and in-depth packages  16. Advanced online research, search engine optimisation, analytics, sub-editing, and proof reading  17. Multi-platform publishing and developing your skills as an editor  18. Advanced multimedia storytelling  19. Long-form video journalism, audio and video news bulletins and magazine programmes  20. The future

O autorze

Andy Bull has been a journalist for over 30 years, working in senior positions on The Times, AOL, The Independent, Conde Nast and The Mail on Sunday, among others. He is also the author of Brand Journalism (Routledge, 2013).