Kategoria BISAC: Travel >> Special Interest - Religious

The study of pilgrimage often centres itself around miracles and spontaneous populist activities. While some of these activities and stories may play an important role in the emergence of potential pilgrimage sites and in helping create wider interest in them, this book demonstrates that the dynamics of the marketplace, including marketing and promotional activities by priests and secular interest groups, create the very consumerist markets through which pilgrimages become established and successful - and through which the 'sacred' as a category can be sustained.

By drawing...

Provides emerging research on religious tourism, the cultural impact of religion, and religiosity's impact on new market products. Highlighting the prevalence of religiosity, readers will learn tourism's impact on the world economy and the growing research in religious tourism. This book is an important resource for academic societies, entrepreneurs, policy makers, researchers, and educators.