A Technical Guide for Performing and Writing Phase I Environmental Site Assessments
ISBN: 9780595199297 / Angielski / Miękka / 132 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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56,15 zł |
Go Figure! New Directions in Advertising Rhetoric
ISBN: 9780765618016 / Angielski / Twarda / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Rhetorical scholarship has found rich source material in the disciplines of advertising, communications research, and consumer behavior. Advertising, considered as a kind of communication, is distinguished by its focus on causing action. Its goal is not simply to communicate ideas, educate, or persuade, but to move a prospect closer to a purchase. The editors of "Go Figure New Directions in Advertising Rhetoric" have been involved in developing the scholarship of advertising rhetoric for many years. In this volume they have assembled the most current and authoritative new perspectives on...
Rhetorical scholarship has found rich source material in the disciplines of advertising, communications research, and consumer behavior. Advertising, ...
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959,60 zł |
Writing in the Technical Fields: A Step-By-Step Guide for Engineers, Scientists, and Technicians
ISBN: 9780780310360 / Angielski / Miękka / 296 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Using an informal, hands-on approach, this practical guide reviews the basics of good technical writing. It provides a simple, effective system for writing all types of technical documents including letters, memos, minutes, procedures, manuals, proposals, progress reports, and final reports. You will gain a better understanding of the writing process and learn how to: improve the coherence of your writing, write better paragraphs, write better sentences, choose the right word and more.
Using an informal, hands-on approach, this practical guide reviews the basics of good technical writing. It provides a simple, effective system for wr...
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507,51 zł |
Handbook for Preparing Engineering Documents: From Concept to Completion
ISBN: 9780780310971 / Angielski / Miękka / 392 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. State-of-the-art in its simple, user-friendly presentation, this comprehensive handbook covers the entire process of preparing, producing, and distributing engineering documents using current computer software and the most recent technologies in information transfer. Available in both hardcover and softcover versions
Sponsored by: IEEE Professional Communications Society State-of-the-art in its simple, user-friendly presentation, this comprehensive handbook covers the entire process of preparing, producing, and distrib...
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458,37 zł |
Medical Writing in Drug Development : A Practical Guide for Pharmaceutical Research
ISBN: 9780789004499 / Angielski / Miękka / 139 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Use this practical guidebook to help you tackle the challenges that medical writing presents Chosen as one of the Best Books of the Year by Doody's Journal, Medical Writing in Drug Development will help readers create effective marketing and advertising pieces on medical topics, especially pharmacy research, that meet legal and ethical standards. Readers will find tips and strategies for developing informative patient-education materials, health-economic assessments, research reports, and conference materials that contain comprehensive and important facts. This helpful book also discusses...
Use this practical guidebook to help you tackle the challenges that medical writing presents Chosen as one of the Best Books of the Year by Doody's J...
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259,30 zł |
Coherence, Continuity, and Cohesion : Theoretical Foundations for Document Design
ISBN: 9780805813012 / Angielski / Twarda / 128 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume explains the general theoretical principles for effective document design. It uses the Gestalt theory to provide principles for predicting continuity across the entire range of discourse elements, and to outline the relationship between cohesion and coherence.
This volume explains the general theoretical principles for effective document design. It uses the Gestalt theory to provide principles for predicting...
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700,25 zł |
Nonacademic Writing: Social Theory and Technology
ISBN: 9780805816273 / Angielski / Twarda / 408 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In this volume, methodological, cultural, technological, and political boundaries felt by writers are analyzed, translated, and challenged in a way that will appeal to researchers, theorists, graduate students, instructors, and managerial audiences. Instead of extracting rules from previous research, the contributors, working from multidisciplinary perspectives, describe and analyze the social and technological contexts surrounding nonacademic writing. Their essays present a formative rather than summative outlook toward future research on nonacademic writing.
Collectively, these... In this volume, methodological, cultural, technological, and political boundaries felt by writers are analyzed, translated, and challenged in a way th...
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674,31 zł |
Writing Like An Engineer : A Rhetorical Education
ISBN: 9780805819571 / Angielski / Twarda / 136 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Comprising a five-year study, this text examines four engineering students as they write at work. Primarily concerned with whether engineers see their writing as rhetorical or persuasive, the study aims to describe the students' changing understanding of what it is they do when they write.
Comprising a five-year study, this text examines four engineering students as they write at work. Primarily concerned with whether engineers see their...
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451,22 zł |
Interacting with Audiences
ISBN: 9780805822991 / Angielski / Twarda / 160 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This distinctive monograph examines the dynamic rhetorical processes by which scientists shape, negotiate, and position their work within an interdisciplinary community. Author Ann M. Blakeslee studies the everyday rhetorical practices of a group of condensed matter theoretical physicists, and presents here the first substantial qualitative study of the planning and implementation of discursive practices by a group of scientists. This volume also represents one of the first studies to use situated cognition and learning theory to study how knowledge of a domain's discursive practices is...
This distinctive monograph examines the dynamic rhetorical processes by which scientists shape, negotiate, and position their work within an interdisc...
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700,25 zł |
Reshaping Technical Communication: New Directions and Challenges for the 21st Century
ISBN: 9780805835175 / Angielski / Twarda / 234 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This anthology brings together voices from industry and academia in a call for elevating the status, identity, value, and influence of technical communicators. Editors Barbara Mirel and Rachel Spilka assert that technical communicators must depart from their traditional roles, moving instead in a more influential and expansive direction. To help readers explore the possibilities, contributions from innovative thinkers and leaders in technical communication propose ways to redefine the field's identity and purposes and to expand the parameters of its work.
The chapters included here all... This anthology brings together voices from industry and academia in a call for elevating the status, identity, value, and influence of technical commu...
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cena:
700,25 zł |
Cultural Studies and Technical Communication Tcq V15#1
ISBN: 9780805894059 / Angielski / Miękka / 112 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. First published in 2005. Routledge is an imprint of Taylor & Francis, an informa company.
First published in 2005. Routledge is an imprint of Taylor & Francis, an informa company.
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cena:
155,56 zł |
The State of Technical Communication in Its Academic Context: Parts I & II: A Special Issue Set of Technical Communication Quarterly
ISBN: 9780805895414 / Angielski / Miękka / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Several recent developments in the history of the Association of Teachers of Technical Writing (ATTW) and Technical Communication Quarterly (TCQ) led to two special issues on the state of technical communication in its academic context. These issues focus on the work of the ATTW as it helps to guide the evolution of the field, including a description of its members, reflections on the journal and its history, assessment of student learning, research in the field, and the academic job market. The articles are written by members of the Executive Committee and their collaborators and...
Several recent developments in the history of the Association of Teachers of Technical Writing (ATTW) and Technical Communication Quarterly (TCQ)
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cena:
212,61 zł |
The State of Technical Communication in Its Academic Context: Part 2: A Special Issue of Technical Communication Quarterly
ISBN: 9780805895520 / Angielski / Miękka / 112 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This special issue of Technical Communication Quarterly continues the work of the winter 2004 issue of gathering information and reflecting on the state of technical communication in its academic context.
This special issue of Technical Communication Quarterly continues the work of the winter 2004 issue of gathering information and reflecting on the sta...
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145,18 zł |
The State of Technical Communication in Its Academic Context: Part I: A Special Issue of Technical Communication Quarterly
ISBN: 9780805895650 / Angielski / Miękka / 144 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Several recent developments in the history of the Association of Teachers of Technical Writing (ATTW) and Technical Communication Quarterly (TCQ) led to this special issue on the state of technical communication in its academic context. This issue focuses on the work of the association as it helps to guide the evolution of the field, including a description of its members, reflections on the journal and its history, assessment of student learning, research in the field, and the academic job market. The articles are written by members of the Executive Committee and their collaborators or by...
Several recent developments in the history of the Association of Teachers of Technical Writing (ATTW) and Technical Communication Quarterly (TCQ) led ...
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cena:
145,18 zł |
Guide to Effective Military Writing, Third Edition
ISBN: 9780811727792 / Angielski / Miękka / 240 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Concise, easy-to-use guide to efficient communication What every military writer should know about the English language Newly revised edition includes writing for the Internet With the advent of the Internet, servicemembers are writing more than ever. But are they writing effectively and persuasively? Many are not. This revised, updated edition provides the basics of correct and effective military communication, with emphasis on substance, organization of content, and style, along with editing techniques and military and civilian formats."
Concise, easy-to-use guide to efficient communication What every military writer should know about the English language Newly revised edition includes...
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cena:
126,60 zł |
Health Writer's Handbook
ISBN: 9780813812533 / Angielski / Miękka / 384 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Barbara Gastel, physician and acclaimed medical journalist, has prepared an expanded, enhanced second edition of Health Writer's Handbook. Fully updated, the latest edition of this trusted handbook has grown by nearly 100 pages, solidifying its reputation as a -practical guide packed with specifics on how to write about health intelligently and with sensitivity- (Nieman Reports). Examples of exemplary health writing now abound with insightful annotated comments. -Medical Reporting for the Electronic Media- (contributed by Tom Linden, M.D., University of North Carolina at Chapel Hill)...
Barbara Gastel, physician and acclaimed medical journalist, has prepared an expanded, enhanced second edition of Health Writer's Handbook. Fully updat...
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cena:
316,41 zł |
Developing and Managing Engineering Procedures: Concepts and Applications
ISBN: 9780815514480 / Angielski / Twarda / 193 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book provides hands-on techniques for writing engineering procedures to achieve ISO 9000 compliance. It is designed for individuals responsible for writing these procedures in any industry. Readers will find actual examples of clearly written, compliant engineering procedures, ready to adapt to your own industry and your own particular needs and use immediately. It answers virtually all your procedure writing questions. Procedure writers will gain a general understanding of engineering documentation principles and how to apply them to their own situations. Simple diagrams and other...
This book provides hands-on techniques for writing engineering procedures to achieve ISO 9000 compliance. It is designed for individuals responsible f...
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425,33 zł |
Single Sourcing: Building Modular Documentation
ISBN: 9780815514916 / Angielski / Miękka / 245 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Single sourcing is more than mechanical document conversion. It is an information development strategy. Although it is often confused with the process of converting paper-based documents into online formats, single sourcing is a writing strategy that enables technical writers to develop centralized information modules, then map them to distinct audiences and media.
For technical writers, single sourcing means modular writing and information mapping. Rather than developing information for a given format, such as a user guide or online help, technical writers develop information modules at... Single sourcing is more than mechanical document conversion. It is an information development strategy. Although it is often confused with the process...
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202,24 zł |
Safety Design Criteria for Industrial Plants, Volume I
ISBN: 9780849363832 / Angielski / Twarda / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Presents the ageneralization and rationalization of the main safety design criteria and safety analysis methodologies developed in nuclear aerospace and chemical engineering. This work introduces the concepts of risk, damage and probability of hazardous events. It identifies the risks connected with the use of main harmful substances.
Presents the ageneralization and rationalization of the main safety design criteria and safety analysis methodologies developed in nuclear aerospace a...
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2334,15 zł |
Preparing and Delivering Effective Technical Presentations
ISBN: 9780890062463 / Angielski / Miękka / 168 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book zeroes-in on practical ways in which technical professionals can execute well-prepared, comprehensible, information-packed technical briefings.
This book zeroes-in on practical ways in which technical professionals can execute well-prepared, comprehensible, information-packed technical briefin...
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cena:
536,69 zł |