Kategoria BISAC: Sports & Recreation >> Business Aspects

Clearing the Bases is a much-needed call to arms by one of baseball's most respected players. Drawing on his experiences as a third baseman, a manager, and, most recently, a fan, Mike Schmidt takes on everything from skyrocketing payrolls, callous owners, and unapproachable players to inflated statistics, and, of course, ersatz home run kings.

But Schmidt's book goes beyond the Balco investigation and never-ending free-agent bonanzas that dominate the back pages. It also examines all that's right with our national pastime, including interleague play, expansion, and, most...

Providing far more than a mere collection of numbers, economics professor and popular blogger J.C. Bradbury, shines the light of his economic thinking on baseball, exposing the power of tradeoffs, competition, and incentives. Utilizing his own ?sabernomic? approach, Bradbury dissects baseball topics such as:
? Did steroids have nothing to do with the recent homerun records? Incredibly, Bradbury's research...

John R. Gerdy knows sports inside-out. He has been an All-American Basketball Player whose college jersey was retired. He was briefly a professional player. Later he served as an associate commissioner in the NCAA's Southeastern Conference, and as a legislative and ethical advisor to the NCAA and the Knight Commission. Currently he teaches courses on sports administration.

Now, in Sports: The All-American Addiction, he brings his insights and observations together in a radical, critical evaluation of the impact of sports on American life.

This book argues that our society's...

Muhammad Ali (born Cassius Clay) has always engendered an emotional reaction from the public. From his appearance as an Olympic champion to his iconic status as a national hero, his carefully constructed image and controversial persona has always been intensely scrutinized. In "Muhammad Ali," Michael Ezra considers the boxer who calls himself OC The GreatestOCO from a new perspective. He writes about AliOCOs pre-championship bouts, the management of his career and his current legacy, exploring the promotional aspects of Ali and how they were wrapped up in political, economic, and cultural...

Based on unique access to the Ultimate Fighting Championship (UFC) and its rival organizations, Blood in the Cage peers through the chain-link Octagon into the frighteningly seductive world of mixed martial arts, which has exploded in popularity despite resistance. Wertheim focuses on Pat Miletich, who runs the most famous MMA training school in the world. Single-handedly Miletich has transformed a gritty town on the Mississippi into an unlikely hotbed for his sport. He has also transformed many an average Joe into a walking weapon of destruction.

Wertheim intertwines...

Live broadband streaming of the 2008 Beijing Olympics accounted for 2,200 of the estimated 3,600 total hours shown by the American NBC-Universal networks. At the 2012 London Olympics, unprecedented multi-platforming embraced online, mobile devices, game consoles and broadcast television, with the BBC providing 2,500 hours of live coverage, including every competitive event, much in high definition and some in 3D. The BBC also had 12 million requests for video on mobile phones and 9.2 million browsers on its mobile Olympics website and app. This pattern will only intensify at future sport...

Inside this book you will learn how to become a certified personal trainer and start your personal training business. The book include a step by step business plan and professionally written forms and policies.

Here is what you will learn from this book:

- Why get certified and how

- Important issues you should consider when getting certified

- How to stand out from every other personal trainer

- How to find your niche

- How much you should be charging your clients

- The most effective ways to market your personal training business

- How to get your clients signing...

Immortalized as the battle of the century by Ring Lardner, the Dempsey-Carpentier heavyweight title bout marked America's first experience with the intersection of show business, high society, politics, and the underworld at a single sporting event. "The Battle of the Century: Dempsey, Carpentier, and the Birth of Modern Promotion" offers the definitive history of this landmark event's genesis and impact.

To explain why the fight had such a far-reaching influence on mass entertainment and modern culture, newspaperman Jim Waltzer invites readers to travel the path to the 1921 heavyweight...