![]() |
US Public Diplomacy in the Middle East: Prospects and Concerns
ISBN: 9783838351414 / Angielski / Miękka / 232 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Today public diplomacy is fast replacing traditional diplomacy in bridging gaps between cultures and nations. Public diplomacy refers to the use of media and culture as well as other unofficial channels of communication, to enhance relationships between peoples of the world. Since the September 11th attacks, US had realized it suffers a severe image problem; hence, it resorted to public diplomacy in an attempt to remedy it. Thus, it has launched a campaign to win hearts and minds of the predominantly Arab and Muslim Middle East. As part of its campaign, it had created the Arabic speaking...
Today public diplomacy is fast replacing traditional diplomacy in bridging gaps between cultures and nations. Public diplomacy refers to the use of me...
|
cena:
357,51 |
![]() |
Transforming communication in a changing milieu
ISBN: 9783838305196 / Angielski / Miękka / 336 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Massive political and economic changes swept Southern Africa in the 1990s with tremendous impact on the regions communication landscape. Formerly closed communication spaces were opened through liberalisation, while state- owned and controlled communication monopolies were commercialised or privatised. Gaining independence in 1990 Namibia sought to transform its inherited apartheid-state communication apparatuses into public institutions of nation- building and the democratisation of the new society. Transforming communication in a changing milieu: challenges and contradictions of ...
Massive political and economic changes swept Southern Africa in the 1990s with tremendous impact on the regions communication landscape. Formerly c...
|
cena:
357,51 |
![]() |
Mediamorphosis
ISBN: 9783844383263 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The book provides a comparative analysis of thechanges in the print mediasectors of the Czech Republic, Hungary and Polandduring the 1990s. Itanalyses the processes and features of thepost-communist transformation froma political economy point of view. The analysisfocuses on three main print mediasectors: newspaper, magazine and book publishing. The study identifies four main processes ofpost-communist system change andexamines the differences and similarities between thethree countries andbetween various print media sectors. The features ofthe communist and thepost-communist systems of the...
The book provides a comparative analysis of thechanges in the print mediasectors of the Czech Republic, Hungary and Polandduring the 1990s. Itanalyses...
|
cena:
357,51 |
![]() |
Democracy in the 21st Century
ISBN: 9783844314199 / Angielski / Miękka / 392 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This study investigated the influence of ICT on the democratic character of participation amongst Nigerian voters. A survey questionnaire was used to collect data from university students on ICT influence on politics in Nigeria. 350 college student respondents were selected using proportional stratified random sampling. Response rate was 100%. Additionally, 350 Web sites were content-analysed. Findings show that the Internet penetration is still very low in Nigeria context, the awareness about the Internet usage is still limited to and among students and interested middle-class...
This study investigated the influence of ICT on the democratic character of participation amongst Nigerian voters. A survey questionnaire was used t...
|
cena:
357,51 |
![]() |
News Media and Journalism in Pakistan
ISBN: 9783844329810 / Angielski / Miękka / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. News Media and Journalism in Pakistan deals with two main issues of journalism in Pakistan. One is the primary concept of media system in Pakistan. This has been thoroughly discussed through the use of exhaustive theoretical framework. The second aspect of the study is study of journalist professionals in the context of communicator research. Communicator research in the present study deals with professional role conceptions of journalists in two main cities of Pakistan, namely Peshawar and Islamabad. The overall structure of Pakistani media system, its interaction with other social systems...
News Media and Journalism in Pakistan deals with two main issues of journalism in Pakistan. One is the primary concept of media system in Pakistan. Th...
|
cena:
357,51 |
![]() |
Corporate Image on the Web
ISBN: 9783838315706 / Angielski / Miękka / 204 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book is a thorough analysis of corporate identity, public relations, and corporate Web sites. The study followed a tripartite path to examine the ways in which: (a) global corporations project their identity through the Web; (b) two-way communication online can occur between those organizations and their publics; and (c) corporate Web sites affect publics perceptions. This work reports the results of both a content analysis of corporate Web sites of the "2001 Fortune 500 Global List" and a qualitative analysis aimed at analyzing participants perceptions of some corporate Web-sites...
This book is a thorough analysis of corporate identity, public relations, and corporate Web sites. The study followed a tripartite path to examine the...
|
cena:
357,51 |
![]() |
Beyond the Line
ISBN: 9783838336954 / Angielski / Miękka / 244 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Editorial cartoonists, like many journalists, writers, and intellectuals, in Turkey faced various obstacles after the 1980 military intervention. Restrictions on their professional lives came in two different ways. For the editorial cartoonists who work for a mainstream newspaper, the monopolization as a consequence of liberal economy and non-existence of anti-trust laws became more threatening than the governmental taboos such as the Kurdish dispute in the 1990s. By tackling the Kurdish issue, and by often taking sides in favor of Kurdish people or sympathizing with their cause, these...
Editorial cartoonists, like many journalists, writers, and intellectuals, in Turkey faced various obstacles after the 1980 military intervention. Rest...
|
cena:
357,51 |
![]() |
Communication Perspectives of Terrorism and Conflict Resolution
ISBN: 9783847315957 / Angielski / Miękka / 220 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book, edited by Dr. Oladokun Omojola, articulates some communication perspectives of terrorism and conflict resolution, their theoretical underpinnig and relevance. Chapters 1 and 2 emphasize the power of effective communication in resolving conflicts at indvidual and organizational levels. One finding of Chapter 3 helps to explain the relationship between mobile phones, conflict and peace-building. Chapter 4 focuses on conflict situations in Nigerias most notorious flashpoint - Jos - and identifies politics as a reason for the conflicts. Chapter 5 extends the discussion beyond Nigeria...
This book, edited by Dr. Oladokun Omojola, articulates some communication perspectives of terrorism and conflict resolution, their theoretical underpi...
|
cena:
357,51 |
![]() |
Fundamentals of Communicative Skills
ISBN: 9783846594209 / Angielski / Miękka / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book is designed for use in communicative skills at the tertiary level. It serves as an invaluable source for basic issues involved in effective speaking and writing. The author approaches "communication" as a skill that has to be learned consciously. Each chapter examines a problem the learner of English as a second language is likely to face. Among such topics are outline, Ambiguity, Prepositions and Prepositional Phrases, Summary Writing, Composition Writing and Phrasal Verbs. Essential discourse types such as Public Speaking, Report and Memorandum Writing and Minutes writing have...
This book is designed for use in communicative skills at the tertiary level. It serves as an invaluable source for basic issues involved in effective ...
|
cena:
357,51 |
![]() |
La familia digital
ISBN: 9783844345681 / Hiszpański / Miękka / 408 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. El proceso de integracion de las tecnologias de la informacion y comunicacion en los hogares espanoles tiene lugar dentro de un contexto domestico que condiciona su desarrollo y que constituye el espacio natural donde se desarrolla la vida familiar. En este trabajo se analizan los condicionantes familiares -estructura y relaciones familiares- que influyen sobre las practicas y estrategias que se desarrollan en torno a tres tecnologias: ordenador, Internet y telefonia movil. Despues de examinar el estado de implantacion de estas tecnologias en los hogares espanoles y el perfil de sus usuarios,...
El proceso de integracion de las tecnologias de la informacion y comunicacion en los hogares espanoles tiene lugar dentro de un contexto domestico que...
|
cena:
357,51 |
![]() |
La Carcel Como Comunidad Terapeutica
ISBN: 9783848464241 / Hiszpański / Miękka / 252 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Este informe propone como tema central el estudio de practicas comunicacionales en torno al tratamiento de rehabilitacion para personas drogodependientes alojadas en dispositivos carcelarios que funcionan como Comunidades Terapeuticas. Tal es el caso de la institucion tomada para este estudio, la Unidad Carcelaria N 18 de Gorina, perteneciente al Servicio Penitenciario Bonaerense, ubicado en la Ciudad de La Plata, y quien dispone de mas de 55 Unidades carcelarias en toda la Provincia de Buenos Aires. Ademas, se describe la relacion/interaccion entre los actores de la institucion a fin de...
Este informe propone como tema central el estudio de practicas comunicacionales en torno al tratamiento de rehabilitacion para personas drogodependien...
|
cena:
357,51 |
![]() |
Exploring the suitability of CFSC theory in Nigeria health campaigns
ISBN: 9783659108297 / Angielski / Miękka / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
357,51 |
![]() |
Adoption of Communication Technologies
ISBN: 9783848488094 / Angielski / Miękka / 372 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Communication is an interactive process in which information, knowledge and skills are exchanged between information providers. In this process all citizens may be innovators, intermediaries and receivers of information and knowledge. The need to transfer or communicate information prompts the adoption of communication tool. Women need to have the necessary information for informed decision-making and the relevant skills to improve their livelihoods. Communication in this context is therefore a non-linear process. Although telephone was marketed primarily as business instrument, later it was...
Communication is an interactive process in which information, knowledge and skills are exchanged between information providers. In this process all ci...
|
cena:
357,51 |
![]() |
The Impact of Spatial Ability Training and Its Transfer
ISBN: 9783848485871 / Angielski / Miękka / 332 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book is meant for instructors, educators, and instructional designers to learn the impact of spatial ability in learning domains that are visual and spatial in nature. The book first discusses the diverse, contentious definitions and the dimensions of spatial ability, namely spatial visualization and mental rotation. The educational benefits of the desktop virtual reality technology, particularly the interaction and animation features, are explained in the context of spatial ability training. The efficacious application of this technology is emphasized through a constructivist framework...
This book is meant for instructors, educators, and instructional designers to learn the impact of spatial ability in learning domains that are visual ...
|
cena:
357,51 |
![]() |
Use of Sex in Chinese and British Television Advertising
ISBN: 9783659105395 / Angielski / Miękka / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This study compared the use of sexual content in television advertisements on Britain and China. More than 2,400 advertisements were sampled from two commercial television channels in Britain and more than 3,000 from three commercial television channels in China over two-week sampling periods in each country. The analysis measured the prevalence and amount of sexual content in each national sample and compared this content in terms of the nature of the sexual material displayed. Results showed that the presence of sex in televised advertising was more prevalent in Britain than in China and...
This study compared the use of sexual content in television advertisements on Britain and China. More than 2,400 advertisements were sampled from two ...
|
cena:
357,51 |
![]() |
Media in Conflicts and Peace in Sudan
ISBN: 9783659140198 / Angielski / Miękka / 216 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The book explores the complex relationship between politics and media. According to Dr. Eltayeb Hag Ateya, Director of Peace Research Institute "The Trilogy of the writer's knowledge and mastering the subject, the methodology and analysis along with the results and recommendations were all woven in a logical and masterly web to yield this book. " The Performance and media coverage of Sudan's three major conflicts; South Sudan, Eastern region and Darfur conflicts during the period of the Government of National Unity is examined for the first time in this book. The dilemma of Sudan's media...
The book explores the complex relationship between politics and media. According to Dr. Eltayeb Hag Ateya, Director of Peace Research Institute "The T...
|
cena:
357,51 |
![]() |
US Media Coverage of Saudi Arabia and US Officials' News Framing
ISBN: 9783659198779 / Angielski / Miękka / 244 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book presents an analytical and predictive news-framing model that could be used to examine a foreign policy of a national state toward another foreign state. By examining how US mainstream television outlets portrayed Saudi Arabia as a case, the author was able to explore how US foreign policy is made, and how US media outlets work to achieve this policy and the mechanism used to cover a particular foreign country. Moreover, this model can explain the type of the current political relation between two national states whether it is normal, in dispute, conflictive, or at war. Also, the...
This book presents an analytical and predictive news-framing model that could be used to examine a foreign policy of a national state toward another f...
|
cena:
357,51 |
![]() |
Coordination of CSR in sub-Saharan Africa
ISBN: 9783659201806 / Angielski / Miękka / 276 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The interdependence of the global community resulting from globalization has put the public relations of transnational corporations on the spot to cater for the different expectations of their host and home publics. Corporate social responsibility (CSR) provides an opportunity for these corporations to establish and maintain beneficial relationships with their host and home publics. This book focuses on the coordination mechanisms used in CSR in sub-Saharan Africa by transnational corporations (TNCs). The book examines how the global CSR objective is maintained by the parent company in the...
The interdependence of the global community resulting from globalization has put the public relations of transnational corporations on the spot to cat...
|
cena:
357,51 |
![]() |
An integrated communications approach to user multimedia interactions
ISBN: 9783659220968 / Angielski / Miękka / 396 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
357,51 |
![]() |
Interactive Television and Children
ISBN: 9783659218934 / Angielski / Miękka / 464 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Interactive Television is seemingly a natural fit for enhancing the educational impact of childrens television viewing, through providing the possibility of a reciprocal interaction between the viewer and the experience. The ability to be an active participant in a television narrative has support from contemporary notions of childhood learning, however to date there is little evidence of programming that represent a compelling model of best practice. This study tested the assumption that interactive television can significantly increase comprehension in early childhood viewers. It...
Interactive Television is seemingly a natural fit for enhancing the educational impact of childrens television viewing, through providing the possibil...
|
cena:
357,51 |