Kategoria BISAC: Law >> Intellectual Property - Trademark

The new edition of a well-established text, A Practical Guide to Trade Mark Law provides a comprehensive, digestible and approachable introduction to trade mark law, explaining the technicalities of the law in plain, accessible language.
While the focus of the book is primarily on UK law, it also deals with the acquisition and protection of EUTrade Marks, and procedure at OHIM, drawing comparisons between trade marks in the UK, and EU Trade Marks where appropriate.
The book remains highly practical throughout, comprising discussion on topics such as the absolute and relative tests for...

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Do you want to know how to trademark a name, how to trademark a logo, a business name or just how to trademark something?
Do you value your business, your brand your future and everything you have built up but worry that you could be copied by a competitor or ripped-off?
Do you want to register a trademark but are concerned about the expense?
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This fourth edition focuses on the current UK law relating to the protection of registered trademarks and certain related rights. This includes registered trademarks, well-known trademarks, certification marks, collective marks, protected geographical origin indicators, international conventions, and passing-off. The book offers a clear explanation of the underlying principles and concepts with a breakdown of procedural matters, thereby helping to tie the different areas together. The book includes illustrative cases, such as Lush, Scrabble, Starbucks, Glee Club, Cadbury, Jack Wills, and...

This three-volume collection comprises a selection of research articles and papers on geographical indications by the leading academics in this field. The collection examines the functions and economic underpinnings of this form of product designation, together with the various forms of legal protection of geographical indications, both national and international. It contains a number of contributions which examine the potential impacts of geographical indications in developing countries, which explore this form of marketing through case studies.

Intellectual property has traditionally been a matter for the legal professions, but with the shift to evidence-based policy, the global economic upheaval, and the advent of the digital age, intellectual property is increasingly informed by economic perspectives.

This book offers provide a clear and practical guide to economic approaches to intellectual property, written for a legal audience. It introduces basic concepts in economics and finance that inform the law of intellectual property. Topics discussed offer additional perspectives include the economics of innovation, development,...

European Trade Mark Law provides a coherent and authoritative commentary on both the substantive and procedural aspects of European trade mark law. It presents an integrated picture of the two major trade mark law provisions at EU level: the Community Trade Mark Regulation (CMTR), which provides for the registration and protection of a Europe-wide mark; and the Trade Mark Directive (TMD), which aims to harmonise national trade mark laws.

The book's core focus is the Community texts and case law, and it offers a detailed analysis of the CMTD and TMD, as well as practical discussion of the...

Historically, likelihood of confusion has been the core infringement test for trade mark law, and it remains the most frequently applied test in infringement actions by far. However, there are noticeable differences in how it is applied by the Court of Justice of the European Union (CJEU), the General Court, and national courts; and questionable outcomes when it is applied in novel situations.
This book is the first comprehensive and systematic account of the confusion test within the harmonized European trade mark system. It considers how the test is applied by national trade mark...

At the core of franchising is the licensing of intellectual property rights (IPRs). This guide explains the importance of managing these IPRs throughout the franchising process through concrete examples and helpful hints.

Legal conflicts between trademark holders, social media providers and internet users have become manifest in light of wide scale, unauthorised use of the trademark logo on social media in recent decades. Arguing for the protection of the trademark logo against unauthorised use in a commercial environment, this book explores why protection enforcement should be made automatic. A number of issues are discussed including the scalability of litigation on a case-by-case basis, and whether safe harbour provisions for online service providers should be substituted for strict liability.

No engagement with intellectual property rights is complete without a thorough understanding of how they can be utilized through licensing. One s initial encounter with license contract law is complicated by the fact that it is not a unified legal area but rather, a complex subject with connections to insolvency and cartel law. This textbook concisely presents this interdisciplinary subject and is intended for both students and practitioners.

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A trademark is a word, phrase, symbol, or design that identifies the source of goods or services. A trademark can be an original design or an invented word, but it can also be an descriptive term recognized by the public as indicating a particular source. Unlike patents and copyrights, trademarks are renewable indefinitely, but companies often change their trademarks over time. Trademarks Coloring Book presents a selection of clever, elegant, and inspired trademarks, including some of the world's most famous marks.

It is time for an intellectual property wake-up call Think intellectual property doesn't affect you or your business? Think again As technology changes, intellectual property is affecting more people than ever before. If you have a big idea, you need to know your rights and how to protect them.

What are trademarks, copyright, design rights, trade secrets and patents?

How do you prove that you were first with your ideas?

What can you do if someone copies your ideas?

How can you strategically build an intellectual property...

A comprehensive guide on trade mark law enabling practitioners to provide clients with effective advice with the best possible support and authority. Includes detailed analysis of important UK and European legislation and decisions, in-depth commentary on the complexities of the Trade Marks Act 1994 and the Madrid Protocol and the CTM Regulation.

International Trademark Classification: A Guide to the Nice Agreement provides practical guidance from a leading expert offering help for trademark and intellectual property attorneys on how to properly classify goods and services in trademark applications.

Using the structure of the forty five classes of goods and services adopted under the Nice Agreement, Jessie Roberts sets forth the Official text of Class Headings and the Explanatory notes for which goods and services are included / excluded from each class, before providing an examination of items in each class for which...

This book considers the effectiveness of well-known trade mark protection at an international level. It particularly considers EU trade mark law from Japanese perspectives, and provides a practical and critical overview of trade mark law in Japan, including the historical development of the law and the recent development on cases and policy.

The book includes detailed coverage of the Japanese Unfair Competition Prevention Act, and contains the first systematic analysis of Japanese jurisprudence and legislative amendments of law in relation to well-known trade marks and...

Trademarks is a fascinating and complicated field that is difficult to comprehend. Most books on the field are dense tomes that seem designed to frighten off someone who wants to obtain a basic working knowledge of the topic. One may assume that trademarks cannot be understood except by a person with deep knowledge in the field. However, someone working in business and industry, or a non-specialized legal professional can obtain a good overview of trademarks in a fairly rapid fashion. Also, people outside of the United States will need to better understand American trademarks in order to do...