Kategoria BISAC: Computers >> Internet - Web Design

Today, technology is used to shift, sway and change attitudes and behavior. This creates amazing opportunities and challenges for designers. If we want to create products and services that have the power to educate people so they may live better lives, or help to reduce the time people take to do certain tasks, we first need an understanding of how these people think and work - what makes them "tick"

The premise of this book is the need to understand how people "behave"; their habits, motivators and drivers, as a critical way to better understand what a great customer experience...

The benefit of applying this free knowledge, whether you are an advertiser, publisher, or site owner, will help you...

PDF is becoming the standard for digital documents worldwide, but it s not easy to learn on your own. With capabilities that let you use a variety of images and text, embed audio and video, and provide links and navigation, there s a lot to explore. This practical guide helps you understand how to work with PDF to construct your own documents, troubleshoot problems, and even build your own tools.

You ll also find best practices for producing, manipulating, and consuming PDF documents. In addition, this highly approachable reference will help you navigate the official (and complex)...

Exactly how does the "cascade" in Cascading Style Sheets work? This concise guide demonstrates the power and simplicity of CSS selectors for applying style rules to different web page elements. You'll learn how your page's presentation depends on a multitude of style rules and the complex ways they function--and sometimes collide--within the document's structure.

This guide is a chapter from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Selectors, Specificity, and the Cascade, you'll receive a...

Nearly everything you do with CSS involves units for determining the look and formatting of your web page elements. With this concise guide, you ll learn how to work with an array of units including measurements and keywords that help you define color, text, distance between elements, location of external files, and other values.

This book contains chapters from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Values, Units, and Colors, you ll receive a significant discount on the entire Definitive...

The book is about business concepts, issues, strategies and tactics for the Web. It is not intended to be an exhaustive list or review of tools, technologies, platforms, current regulations...

Prototyping and user testing is the best way to create successful products, but many designers skip this important step and use gut instinct instead. By explaining the goals and methodologies behind prototyping--and demonstrating how to prototype for both physical and digital products--this practical guide helps beginning and intermediate designers become more comfortable with creating and testing prototypes early and often in the process.

Author Kathryn McElroy explains various prototyping methods, from fast and dirty to high fidelity and refined, and reveals ways to test your...

One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there's often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is, anyone can conduct product research. With this quick reference guide, you'll learn a common language and set of tools to help you carry out research in an informed and productive manner.

This book contains four sections, including a brief introduction to UX research, planning and...