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Kategorie szczegółowe BISAC

Kategoria BISAC: Business & Economics >> E-Commerce - Digital Marketing

ilość książek w kategorii: 3354

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 Making Ads Pay: Timeless Tips for Successful Copywriting Caples, John 9781607965664 WWW.Snowballpublishing.com
Making Ads Pay: Timeless Tips for Successful Copywriting

ISBN: 9781607965664 / Angielski / Miękka / 258 str.

ISBN: 9781607965664/Angielski/Miękka/258 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
John Caples
cena: 57,13

 Tumblr for Business Gabriela Taylor 9781490960869 Createspace
Tumblr for Business

ISBN: 9781490960869 / Angielski / Miękka / 144 str.

ISBN: 9781490960869/Angielski/Miękka/144 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Gabriela Taylor
cena: 39,98

 Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online Dharmesh Shah 9781118896655 John Wiley & Sons Inc
Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online

ISBN: 9781118896655 / Angielski / Miękka / 224 str.

ISBN: 9781118896655/Angielski/Miękka/224 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Dharmesh Shah
Attract, engage, and delight customers online

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online.

With...

Attract, engage, and delight customers online

Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers On...
cena: 87,66

 The Ultimate SEO Bible: To Kill a Hummingbird Mason, James L. 9781494834401 Createspace
The Ultimate SEO Bible: To Kill a Hummingbird

ISBN: 9781494834401 / Angielski / Miękka / 108 str.

ISBN: 9781494834401/Angielski/Miękka/108 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
James L. Mason

New Comprehensive SEO How-To Manual Features Passive Income and Authority
Site Optimization Walk-Thrus With Original Advanced Techniques

The Ultimate SEO Bible includes
optimization techniques gained from 8 books, countless websites and three
podcasts. Mason discovered that each source provided different methods:
trial and error finally transformed his ideas into 20 high traffic,
income-generating websites. As no single source covered SEO from topic
selection to ongoing SEO, the Bible was born. Just prior to publication,
Mason added several proprietary solutions...

New Comprehensive SEO How-To Manual Features Passive Income and Authority
Site Optimization Walk-Thrus With Original Advanced Techniques

The U...

cena: 55,03

 Twitter is Not a Strategy: Remastering the Art of Brand Marketing Tom Doctoroff 9781137279309 Palgrave Macmillan
Twitter is Not a Strategy: Remastering the Art of Brand Marketing

ISBN: 9781137279309 / Angielski / Twarda / 272 str.

ISBN: 9781137279309/Angielski/Twarda/272 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Tom Doctoroff
In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of advertising their brands, with the fear that if they don't embrace "Big Data," they will fade into obscurity. But Tom Doctoroff, Asia CEO for J. Walter Thompson, argues that this frenzy over digital and social media has created a schism in the marketing world that is hindering brands from attaining their true business potential. The tension between traditional branding and the seemingly unlimited possibilities presented by the advent of "digital"...
In a cultural climate saturated by technology, marketing professionals have focused their energies on creating newer and more digital methods of adver...
cena: 140,98

 Pricing, Online Marketing Behavior, and Analytics Giampaolo Viglia   9781137413253 Palgrave Macmillan
Pricing, Online Marketing Behavior, and Analytics

ISBN: 9781137413253 / Angielski / Twarda / 106 str.

ISBN: 9781137413253/Angielski/Twarda/106 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Giampaolo Viglia
Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. This rapidly changing environment presents new opportunities and challenges for marketers, who need to stay up to date with the development of e-marketing. Viglia instructs readers in the theories and practices of online marketing;, detailing the characteristics, consumer behaviors, and differences between platforms, analytics, and pricing strategies of new media. Pricing, Online Marketing Behavior, and Analytics covers many different...
Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and app...
cena: 201,72

 Strategies in Sports Marketing: Technologies and Emerging Trends Dos Santos 9781466659940 Business Science Reference
Strategies in Sports Marketing: Technologies and Emerging Trends

ISBN: 9781466659940 / Angielski / Twarda / 384 str.

ISBN: 9781466659940/Angielski/Twarda/384 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Dos Santos
cena: 1191,29

 Leading Digital Strategy: Driving Business Growth Through Effective E-Commerce James Hammersley 9780749473099 Kogan Page
Leading Digital Strategy: Driving Business Growth Through Effective E-Commerce

ISBN: 9780749473099 / Angielski / Miękka / 240 str.

ISBN: 9780749473099/Angielski/Miękka/240 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
James Hammersley

As businesses continue to embrace digital tools and technologies to enhance customer engagement and develop digital channels, executives and leaders must understand the drivers of market success, the opportunities for change, and how enhanced leadership capabilities can help drive digital strategies.

Leading Digital Strategy explains what makes a digital operation successful and explores how to align organizational structure with wider goals and implement a customer-centric culture that supports multi-channel success. It covers key digital developments to help executives...

As businesses continue to embrace digital tools and technologies to enhance customer engagement and develop digital channels, executives and leader...

cena: 169,73

 Responsive Web Design z jQuery Crespo Gilberto 9788324691869 Helion
Responsive Web Design z jQuery

ISBN: 9788324691869 / Polski / Miękka / 224 str.

ISBN: 9788324691869/Polski/Miękka/224 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Crespo Gilberto
Twórz strony na miarę XXI wieku!

Jeszcze całkiem niedawno — w świecie bez smartfonów i tabletów — tworzenie stron było zdecydowanie prostsze. Projektanci i deweloperzy nie musieli się martwić o to, jak strona będzie się prezentowała na różnej wielkości ekranach, dopasowywali ją do 2–3 rozdzielczości. Obecnie, w erze urządzeń mobilnych o poziomych, pionowych, małych, średnich i bardzo dużych ekranach, pewnie często zastanawiasz się, jak skutecznie zadbać o responsywność swojej strony. Sięgnij po ten przewodnik i spraw, by zarówno użytkownicy komputerów...
Twórz strony na miarę XXI wieku!

Jeszcze całkiem niedawno — w świecie bez smartfonów i tabletów — tworzenie stron było zdecydowani...
cena: 49,00

 Marketing Masters: Ready, Set, Grow Your Market Pheiff, Connie 9781630473976 Morgan James Publishing
Marketing Masters: Ready, Set, Grow Your Market

ISBN: 9781630473976 / Angielski / Miękka / 170 str.

ISBN: 9781630473976/Angielski/Miękka/170 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Connie Pheiff
The tools found in "Marketing Masters" can be successfully implemented by entrepreneurs, Fortune 500 CEO s, sales teams, and nonprofit executives. The business environment is constantly ravaged with changes---"Marketing Masters" provides creative strategies colliding the old school of marketing with today s digital strategies connecting with the NOW generation. You will immediately convert consumers to customers, relationships into partnerships, and ideas into realities."
The tools found in "Marketing Masters" can be successfully implemented by entrepreneurs, Fortune 500 CEO s, sales teams, and nonprofit executives. The...
cena: 64,61

 Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing Shane Atchison Jason Burby 9780071847865 McGraw-Hill
Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing

ISBN: 9780071847865 / Angielski / Twarda / 368 str.

ISBN: 9780071847865/Angielski/Twarda/368 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Shane Atchison; Jason Burby

In this new age of Twitter, Facebook, Instagram, and countless other digital platforms, it doesn't matter how many views or followers or clicks you get. The only thing that matters is: Does it Work?

Written by POSSIBLE's Global CEO Shane Atchison and President of the Americas Jason Burby, this revolutionary guide shows how to use the latest digital platforms to create a high-value marketing plan that really works. You'll learn how to:

SET GOALS: Understand the importance of defining success and targets upfront for every initiative--and your business as a...

In this new age of Twitter, Facebook, Instagram, and countless other digital platforms, it doesn't matter how many views or followers or clicks ...

cena: 152,46

 The Visible Expert Lee W. Frederiksen Elizabeth Harr Sylvia S. Montgomery 9780990445906 Hinge
The Visible Expert

ISBN: 9780990445906 / Angielski / Miękka / 148 str.

ISBN: 9780990445906/Angielski/Miękka/148 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Lee W. Frederiksen; Elizabeth Harr; Sylvia S. Montgomery
What does it take to become a well-known expert in your field - someone other practitioners and the media seek out for leadership and insight? We call these stars Visible Experts . And becoming one is easier than it looks. In this research-based book, you will learn how you or your colleagues can become Visible Experts and leverage this status to drive significant new growth and profits for your firm. You will discover which tools and techniques you need to build your reputation and ascend to prominence. And you will hear from real experts from across the professional services who have...
What does it take to become a well-known expert in your field - someone other practitioners and the media seek out for leadership and insight? We call...
cena: 133,40

 Technik Informatyk LO Tworzenie stron NE Czarkowski Krzysztof T. Nowosad Ilona 9788326712043 Nowa Era
Technik Informatyk LO Tworzenie stron NE

ISBN: 9788326712043 / Polski / Miękka / 376 str.

ISBN: 9788326712043/Polski/Miękka/376 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Czarkowski Krzysztof T.;Nowosad Ilona
Podręcznik do kształcenia w zawodzie technik informatyk we wszystkich typach szkół oraz do samodzielnej nauki dla wszystkich, którzy chcą się nauczyć tworzenia stron www.

Zawiera wszystkie treści niezbędne do zdania egzaminu w zakresie określonym w podstawie programowej kształcenia w zawodach jako E.13.1.

Książka łatwa w odbiorze dzięki czytelnej strukturze, zrozumiałym przykładom, zadaniom i ćwiczeniom wraz z rozwiązaniami. Zawiera też wskazówki ułatwiające korzystanie z gotowych rozwiązań elektronicznych.
Podręcznik do kształcenia w zawodzie technik informatyk we wszystkich typach szkół oraz do samodzielnej nauki dla wszystkich, którzy chcą się n...
cena: 48,50

 Dominating Your Market: Strategically Using Your Marketing Budget to Create a Powerful Attraction Tool Zack Jezek   9780991608966 Distinct Press
Dominating Your Market: Strategically Using Your Marketing Budget to Create a Powerful Attraction Tool

ISBN: 9780991608966 / Angielski / Miękka / 180 str.

ISBN: 9780991608966/Angielski/Miękka/180 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Zack Jezek
Author positioning through book publishing is today's most effective business strategy to reach highly targeted groups of people by delivering to them specific information relevant to their interests, needs and lifestyles. As an author, you gain immediate credibility, respect and expert positioning. You establish yourself as the leader in your field in front of an entirely new market of raving fans. Being an expert in your niche also opens many new opportunities to get your name out there. These include being a guest on television, radio interviews, webinars, teleseminars and more. This added...
Author positioning through book publishing is today's most effective business strategy to reach highly targeted groups of people by delivering to them...
cena: 57,13

 Jill Rowley on #SocialSelling: 140 Tweets on Modern Selling the Social Way Rowley, Jill 9781616991364 Thinkaha
Jill Rowley on #SocialSelling: 140 Tweets on Modern Selling the Social Way

ISBN: 9781616991364 / Angielski / Miękka / 120 str.

ISBN: 9781616991364/Angielski/Miękka/120 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Jill Rowley
Jill Rowley on #SocialSelling: 140 Tweets on Modern Selling the Social Way plays an important role in making key initiatives to enrich other people's careers and elevate the profession of sales. It details how to develop modern business strategies through social media, and how these factors change the old-style way of increasing revenue, making every single task easier, meet prospects, and demonstrate how organizations are leveraging social technologies and practices. Quotes convey different ideas on how to be socially successful.

Jill Rowley on #SocialSelling is part of the THiNKaha...

Jill Rowley on #SocialSelling: 140 Tweets on Modern Selling the Social Way plays an important role in making key initiatives to enrich other people's ...
cena: 85,17

 Let Your Creativity Work for You: How to Turn Artwork into Opportunity Allen, Heather E. 9781940984629 Aviva Publishing
Let Your Creativity Work for You: How to Turn Artwork into Opportunity

ISBN: 9781940984629 / Angielski / Miękka / 256 str.

ISBN: 9781940984629/Angielski/Miękka/256 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Heather E. Allen
With the advent of the online business, artists everywhere have the world at their fingertips, the technical skills to create their unique craft, and the ability to turn talent and artwork into opportunity. What is often missing from this equation is a plan. Let Your Creativity Work for You is a "take life by the horns" approach to traditional professional practices for artists. Author Heather Allen, MBA, inspires artists to see themselves as entrepreneurs-redefining what "opportunity" means in business and in life.
With the advent of the online business, artists everywhere have the world at their fingertips, the technical skills to create their unique craft, and ...
cena: 76,04

 Advertising Transformed: The New Rules for the Digital Age  9780749476380 Kogan Page
Advertising Transformed: The New Rules for the Digital Age

ISBN: 9780749476380 / Angielski / Twarda / 200 str.

ISBN: 9780749476380/Angielski/Twarda/200 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.


Framing advertising as an essential part of marketing strategy, Advertising Transformed offers strategic answers to questions marketers and managers have about the effectiveness of advertising in the digital age.

Branding expert and Managing Director of Think BBDO, Fons Van Dyck, synthesizes the latest thinking about advertising into a digestible list of rules to create a best practice guide to succeeding in the industry. He covers key issues affecting advertising professionals today and focuses in particular on how advertisers can engage with increasingly empowered consumers...


Framing advertising as an essential part of marketing strategy, Advertising Transformed offers strategic answers to questions marketers ...

cena: 499,07

 Etsy Business Success For Beginners: Build a Successful Etsy Business Empire with Proven Etsy Shop Building Tactics, SEO tricks, Social Media Strategi Blake, Dale 9781681271200 Speedy Publishing LLC
Etsy Business Success For Beginners: Build a Successful Etsy Business Empire with Proven Etsy Shop Building Tactics, SEO tricks, Social Media Strategi

ISBN: 9781681271200 / Angielski / Miękka / 34 str.

ISBN: 9781681271200/Angielski/Miękka/34 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Dale Blake
ETSY is a name not new for online shoppers and sellers. It is a global marketplace for handmade goods and craft supplies which encourages people from all over the world to sell their products online and earn some money while sitting at their home. With a site like ETSY, it is easy to start your own business. The site provides people an opportunity to access millions of buyers worldwide and to sell products online without any hassle. Since 2005, thousands of people are benefiting from ETSY. They are using ETSY as a platform where they can showcase their creativity and make a living from it.
ETSY is a name not new for online shoppers and sellers. It is a global marketplace for handmade goods and craft supplies which encourages people from ...
cena: 42,65

 Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management Rajagopal                                1957- Rajagopal Dr Rajagopal 9781466609693 Business Science Reference
Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management

ISBN: 9781466609693 / Angielski / Twarda / 346 str.

ISBN: 9781466609693/Angielski/Twarda/346 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Rajagopal; 1957- Rajagopal;Dr Rajagopal
Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows...
Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. System...
cena: 937,82

 Magnetic: The Art of Attracting Business Joe Calloway 9781119147343 Wiley
Magnetic: The Art of Attracting Business

ISBN: 9781119147343 / Angielski / Twarda / 208 str.

ISBN: 9781119147343/Angielski/Twarda/208 str.

Termin realizacji zamówienia: ok. 5-8 dni roboczych.
Joe Calloway

Magnetic: The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasing flow of customers. This innovative text examines a range of simple, powerful strategies that businesses of any size or type can use to attract new customers. The key is to do those things that harness the power of the single most important factor in buying decisions: positive word of mouth and referrals from happy existing customers.

Magnetic businesses are intentional, strategic, and focused on creating positive experiences that become...

Magnetic: The Art of Attracting Business is a look at how consistently successful businesses are able to attract a steady and ever-increasin...

cena: 97,70

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