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Kategoria BISAC: Business & Economics >> Industries - Hospitality, Travel & Tourism
ilość książek w kategorii: 5429
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Quality Tourism Experiences
ISBN: 9780750678117 / Angielski / Twarda / 276 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The theme of the edited book acknowledges the multiple meanings of quality tourism experiences, the diverse contexts in which tourism occurs, and the varied stakeholders associated directly or indirectly with the phenomenon of tourism. Quality tourism experiences is a widely used phrase in tourism and tourism-related texts and is associated with a diversity of meanings and usage. Meanings are ascribed by industry/business, government agencies, tourists, community and academics. The phrase is used to argue, for example, for positive social impacts, economic benefits, environmental protection,...
The theme of the edited book acknowledges the multiple meanings of quality tourism experiences, the diverse contexts in which tourism occurs, and the ...
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cena:
533,26 |
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Managing Tourism Crises
ISBN: 9780750678346 / Angielski / Miękka / 200 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Examining the principles and practices of crisis management within the context of the tourism industry, this title uses up-to-date international case studies involving terrorism, environmental crises, health crises and technological crises, which have had major impacts on the industry.
Examining the principles and practices of crisis management within the context of the tourism industry, this title uses up-to-date international case ...
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cena:
276,28 |
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Tourism, Security and Safety
ISBN: 9780750678988 / Angielski / Twarda / 376 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The topic of safety and security in the tourism industry is of vital importance globally. In recent years, and mainly after the 9/11 event, both academics and practitioners have started to look into crisis management issues seeking workable solutions in order to mitigate the negative impacts of safety and security incidences on the tourism industry and affected destinations.
Tourism, Safety and Security: a multi dimensional analysis brings together the writings of international leading academics and practitioners in this field to discuss prevention measures and crisis management... The topic of safety and security in the tourism industry is of vital importance globally. In recent years, and mainly after the 9/11 event, both acade...
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cena:
921,09 |
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Hotel Convention Sales, Services and Operations
ISBN: 9780750679022 / Angielski / Miękka / 330 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful how- to guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes Industry Insiders planning tips and case studies direct from professionals in Convention Services departments."
This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful how- to guide, it takes students through ...
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cena:
310,21 |
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culinary creation: an introduction to foodservice and world cuisine
ISBN: 9780750679367 / Angielski / Miękka / 370 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The book seeks not to present a detailed history and discussion, but instead is intended to provide the student with an appreciation of the idea that all cuisines of the world have something unique to offer to a menu. The author strongly believes that foods of other nations (and even other areas of the United States) are too often given short shrift by culture-bound students and chefs, and that every attempt should be made to open their minds to the unlimited possibilities available. The word foodism is introduced to refer to biases against foods outside your culture."
The book seeks not to present a detailed history and discussion, but instead is intended to provide the student with an appreciation of the idea that ...
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cena:
164,78 |
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Sustainable Tourism
ISBN: 9780750689465 / Angielski / Miękka / 332 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. A discussion of how to develop and manage tourism sites while also remaining aware of local ecological and social sensitivities. Contributions from an international editorial team bring together case studies and examples of best practice from around the world, including: Wilderness Safaris in South Africa; Quicksilver Connections in Australia; Adventure Tourism Management in Canada; Ecolodge Tourism Development in Virgin Islands; and Sustainable Tourism Development and New Zealand National Parks. The book focuses on conceptual issues as well as case studies and should be suitable for both...
A discussion of how to develop and manage tourism sites while also remaining aware of local ecological and social sensitivities. Contributions from an...
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cena:
222,96 |
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Advances in Culture, Tourism and Hospitality Research
ISBN: 9780762312573 / Angielski / Twarda / 344 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "Advances in Culture, Tourism, and Hospitality Research" ("ACTHR") broadly seeks to increase understanding and description of human behavior, conscious and unconscious meaning, and implicit/explicit decision processes applied to living and making major and everyday choices from where to live, how culture affects thinking and actions; marriage, children; work choices and behavior; leisure pursuits; holiday destination; travel behavior; making tradeoffs among work, play, sleeping, and necessity behaviors; deciding, using, and evaluating short and long term accommodations; and, decisions and...
"Advances in Culture, Tourism, and Hospitality Research" ("ACTHR") broadly seeks to increase understanding and description of human behavior, consciou...
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cena:
785,69 |
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The Complete Restaurant Management Guide
ISBN: 9780765603050 / Angielski / Twarda / 284 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Two highly successful veterans in the restaurant industry offer surefire tips to lower the risks of failure, avoid the common pitfalls, and make day-to-day operations smooth and profitable. Highlights of this practical handbook ---- menus: samples, special promotions, and charts and instructions to determine price for profit; -- food production: techniques for controlling food production, charts, sample records, and avoiding production problems; -- controlling costs: sound purchasing policies an good storage and handling practices; -- health and environmental issues: keeping up with...
Two highly successful veterans in the restaurant industry offer surefire tips to lower the risks of failure, avoid the common pitfalls, and make day-t...
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cena:
872,61 |
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The Infrastructure of Play: Building the Tourist City: Building the Tourist City
ISBN: 9780765609557 / Angielski / Twarda / 352 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Using in-depth case studies, this volume shows how the infrastructure of tourism has transformed cities throughout North America. It makes clear that the modern urban environment is being thoroughly altered to emphasize the growing tourism sector in such areas as renovated waterfronts.
Using in-depth case studies, this volume shows how the infrastructure of tourism has transformed cities throughout North America. It makes clear that ...
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cena:
896,86 |
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The Infrastructure of Play: Building the Tourist City: Building the Tourist City
ISBN: 9780765609564 / Angielski / Miękka / 352 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Using in-depth case studies, this volume shows how the infrastructure of tourism has transformed cities throughout North America. It makes clear that the modern urban environment is being thoroughly altered to emphasize the growing tourism sector in such areas as renovated waterfronts.
Using in-depth case studies, this volume shows how the infrastructure of tourism has transformed cities throughout North America. It makes clear that ...
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cena:
242,34 |
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Selling British Columbia: Tourism and Consumer Culture, 1890-1970
ISBN: 9780774810555 / Angielski / Miękka / 292 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Selling British Columbia is an entertaining examination of the development of the tourist industry in British Columbia between 1890 and 1970. Michael Dawson argues that in order to understand the roots of the fully-fledged consumer culture that emerged in Canada after the Second World War, it is necessary to understand the connections between the 1930s, 1940s, and the postwar era. Cultural producers such as tourism promoters and the state infrastructure played important roles in fostering consumer demand, particularly during the Depression, the Second World War, and throughout the... Selling British Columbia is an entertaining examination of the development of the tourist industry in British Columbia between 1890 and 1970... |
cena:
145,38 |
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Marketing Issues in Pacific Area Tourism
ISBN: 9780789000293 / Angielski / Twarda / 128 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today. Dispelling commonly held Western assumptions, inviting new research, and stressing the importance of tourism development in this area to the economics of world tourism, this book shows you how and why this region has experienced such tremendous growth. Some of the larger countries you learn about include China, Hong Kong, Japan, Korea, Malaysia, Singapore, Taiwan, and Thailand. Since many of these countries...
Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most ...
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cena:
630,22 |
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How Consumers Pick a Hotel : Strategic Segmentation and Target Marketing
ISBN: 9780789001849 / Angielski / Miękka / 180 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Venture through the pages of How Consumers Pick a Hotel to learn the steps of selecting a target and using consumer behavior applications to segment the market to reach your target. Much as a consumer goes through the process of selecting a satisfying hotel, you can choose to use the information provided to make your hospitality career relaxing and satisfying. When you finish this fantastic reading journey, you?ll be prepared to offer services that meet the public's demands, and you?ll possess the prerequisite knowledge and skills for developing your own strategic approach to a target market....
Venture through the pages of How Consumers Pick a Hotel to learn the steps of selecting a target and using consumer behavior applications to segment t...
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cena:
242,34 |
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The Role of the Hospitality Industry in the Lives of Individuals and Families
ISBN: 9780789005243 / Angielski / Twarda / 270 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships between hospitality providers, their families, and the guests they serve. Focusing on the human aspect of the business, this text will give hospitality providers a better understanding of the human relations issues that they or their employees may face and show them how your services affect guests. Offering research and insight into customs and traditions that have influenced modern services, The Role of the Hospitality Industry in the Lives of...
The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships...
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cena:
533,26 |
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The Role of the Hospitality Industry in the Lives of Individuals and Families
ISBN: 9780789005267 / Angielski / Miękka / 270 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships between hospitality providers, their families, and the guests they serve. Focusing on the human aspect of the business, this text will give hospitality providers a better understanding of the human relations issues that they or their employees may face and show them how your services affect guests. Offering research and insight into customs and traditions that have influenced modern services, The Role of the Hospitality Industry in the Lives of...
The Role of the Hospitality Industry in the Lives of Individuals and Families explores the evolution of the hospitality industry and the relationships...
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cena:
222,96 |
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The International Hospitality Business: Management and Operations
ISBN: 9780789005595 / Angielski / Twarda / 422 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Yu (tourism and hospitality management, George Washington University) examines the social, cultural, political, and economic environment within which international hospitality operations compete. He covers a broad range of policy issues in operating hotels and restaurants in foreign countries, including development strategies and organizational str
Yu (tourism and hospitality management, George Washington University) examines the social, cultural, political, and economic environment within which ...
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cena:
848,38 |
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Marketing Your City, U.S.A.: A Guide to Developing a Strategic Tourism Marketing Plan
ISBN: 9780789005922 / Angielski / Miękka / 109 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you ll discover how easy it is to market your hometown to potential tourists. You ll find a simple, sure-fire strategy proven to bring out the charm and beauty of any town, anywhere. You ll learn ways to improve the "packaging" of your community, while at the same time improving its visible appeal to tourists. Marketing Your City, U.S.A. gives you the guidelines for developing and selecting objectives, key strategies, and tactics that will help you produce or increase revenue through increased tourism....
With Marketing Your City, U.S.A.: A Guide to Developing a Strategic Marketing Plan, you ll discover how easy it is to market your hometown to potentia...
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cena:
237,50 |
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Consumer Behavior in Travel and Tourism
ISBN: 9780789006110 / Angielski / Miękka / 556 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, professors, and researchers in the field up-to-date insight and information on trends, happenings, and findings in the international hospitality business arena. A great resource for educators, this book is complete with learning objectives, concept definitions, and even review questions at the end of each chapter. From this book, readers will understand and learn the needs and preferences of tourists and how to investigate the process of...
Containing original and previously unpublished theoretical and empirical studies, Consumer Behavior in Travel and Tourism will give professionals, pro...
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cena:
271,44 |
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Legalized Casino Gaming in the United States: The Economic and Social Impact
ISBN: 9780789006400 / Angielski / Twarda / 284 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Covering the entire United States gaming market, Legalized Casino Gaming in the United States provides gaming researchers, policymakers, and hospitality students comprehensive overview of the history, development, legislation, and economic and social impacts of riverboat, land-based, and Native American casino gaming. Containing national and regional research about the industry, this book will provide students with a historical view on gaming and the hospitality industry, offer researchers data and current market status of the industry; and will give policymakers information about the...
Covering the entire United States gaming market, Legalized Casino Gaming in the United States provides gaming researchers, policymakers, and hospitali...
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cena:
702,94 |
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The Practice of Graduate Research in Hospitality and Tourism
ISBN: 9780789007278 / Angielski / Twarda / 202 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Practice of Graduate Research in Hospitality and Tourism is an in-depth guide that strives to assist graduate students in hospitality and tourism achieve competent research levels in their respective programs. With this book, you will explore several sample research papers that use conceptual studies, empirical studies using secondary data, and empirical research with primary data that will spark interesting discussions on research design, conceptual development, research methods, and conclusions drawn from the research.
The Practice of Graduate Research in Hospitality and Tourism is an in-depth guide that strives to assist graduate students in hospitality and tourism ...
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cena:
581,74 |
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