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Kategoria BISAC: Business & Economics >> Industries - Hospitality, Travel & Tourism
ilość książek w kategorii: 5424
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Travel Medicine
ISBN: 9780080453590 / Angielski / Miękka / 354 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Travel to exotic places is fascinating, and equally so are infections and other dangers of exotic travel. Moreover, one need not be traveling to suffer these maladies; sometimes they travel to you. The enormous global mobility demands a public health response. The result is the concept of ???travel medicine??? as a separate discipline. This book describes the evolution of travel medicine, travel vaccines, malaria prophylaxis and infections of adventure and leisure.
This book is unique and different to the standard textbooks on travel medicine. It provides rare insights... Travel to exotic places is fascinating, and equally so are infections and other dangers of exotic travel. Moreover, one need not be traveling to suffe...
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cena:
277,42 |
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A Practical Guide to Event Promotion
ISBN: 9781138915336 / Angielski / Twarda / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best... This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials ... |
cena:
803,19 |
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Sustainability in the Hospitality Industry: Principles of sustainable operations
ISBN: 9781138915367 / Angielski / Miękka / 524 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Sustainability in the Hospitality Industry, Third Edition, is the only book available to introduce students to economic, environmental and socially sustainable issues specifically facing the industry as well as exploring ideas, solutions and strategies of how to manage operations in a sustainable way. Since the second edition of this book, there have been many important developments in this field and this latest edition has been updated in the following ways:
Sustainability in the Hospitality Industry, Third Edition, is the only book available to introduce students to economic, environmental and... |
cena:
458,17 |
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Staging Tourism: Bodies on Display from Waikiki to Sea World
ISBN: 9780226143767 / Angielski / Miękka / 360 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. From Shamu the dancing whale at Sea World to Hawaiian lu'au shows, "Staging Tourism" analyzes issues of performance in a wide range of tourist venues. Jane C. Desmond argues that the public display of bodies how they look, what they do, where they do it, who watches, and under what conditions is profoundly important in structuring identity categories of race, gender, and cultural affiliation. These fantastic spectacles of corporeality form the basis of hugely profitable tourist industries, which in turn form crucial arenas of public culture where embodied notions of identity are sold,...
From Shamu the dancing whale at Sea World to Hawaiian lu'au shows, "Staging Tourism" analyzes issues of performance in a wide range of tourist venues....
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cena:
143,47 |
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Naked Airport: A Cultural History of the World's Most Revolutionary Structure
ISBN: 9780226304564 / Angielski / Miękka / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Although airports are now best known for interminable waits at check-in counters, liquid restrictions for carry-on luggage, and humiliating shoe-removal rituals at security, they were once the backdrops for jet-setters who strutted, martinis in hand, through curvilinear terminals designed by Eero Saarinen. In the critically acclaimed "Naked"" Airport," Alastair Gordon traces the cultural history of this defining institution from its origins in the muddy fields of flying machines to its frontline position in the struggle against international terrorism.
From global politics to action... Although airports are now best known for interminable waits at check-in counters, liquid restrictions for carry-on luggage, and humiliating shoe-remov...
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cena:
80,26 |
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Medical Tourism in Developing Countries
ISBN: 9780230600065 / Angielski / Miękka / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Western patients are increasingly travelling to developing countries for health care and developing countries are increasingly offering their skills and facilities to paying foreign customers. The potential and implications of this international trade in medical services is explored in this book through analysis of the market.
Western patients are increasingly travelling to developing countries for health care and developing countries are increasingly offering their skills a...
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cena:
230,53 |
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Scenic Spots: Chinese Tourism, the State, and Cultural Authority
ISBN: 9780295985886 / Angielski / Twarda / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Twenty years ago, commercial tourism in the People's Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterized by a unique style with deep roots in traditional Chinese culture. Scenic Spots is an engaging exploration of why Chinese tourists pursue certain kinds of experiences, what they make of them, and how their experiences and interpretations are shaped by the state. Working from within a Chinese cultural framework, Pal Nyiri argues that China's brand of tourism is distinct from the traditions of both Western bourgeois tourism, which... Twenty years ago, commercial tourism in the People's Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterize... |
cena:
442,97 |
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Scenic Spots: Chinese Tourism, the State, and Cultural Authority
ISBN: 9780295987613 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Twenty years ago, commercial tourism in the People's Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterized by a unique style with deep roots in traditional Chinese culture. Scenic Spots is an engaging exploration of why Chinese tourists pursue certain kinds of experiences, what they make of them, and how their experiences and interpretations are shaped by the state. Working from within a Chinese cultural framework, Pal Nyiri argues that China's brand of tourism is distinct from the traditions of both Western bourgeois tourism, which... Twenty years ago, commercial tourism in the People's Republic of China hardly existed. Today, China has a burgeoning tourist industry, characterize... |
cena:
136,25 |
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Cafe Wisconsin: A Guide to Wisconsin's Down-Home Cafes
ISBN: 9780299201142 / Angielski / Miękka / 302 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Cafe Wisconsin returns in a new, updated version that provides a sure-bet guide to Wisconsin s best small town, home-cooking cafes. For this second edition, author Joanne Raetz Stuttgen traveled more than 12,000 miles in six months, revisiting old business districts and main streets in search of the ultimate cafe, the perfect slice of homemade pie, and the meaning of life in Wisconsin s down-home cafes.
Featuring 133 cafes, with another 101 Next Best Bets alternatives, Cafe Wisconsin is every hungry traveler s guide to real mashed potatoes, melt-in-your-mouth hot beef, from-scratch... Cafe Wisconsin returns in a new, updated version that provides a sure-bet guide to Wisconsin s best small town, home-cooking cafes. For this se...
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cena:
77,84 |
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Cafe Indiana: A Guide to Indianaas Down-Home Cafes
ISBN: 9780299224943 / Angielski / Miękka / 312 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Cafe Indiana is both a guide to Indiana s hometown mom-and-pop restaurants and a reclamation and celebration of small-town Midwest culture. The hungry diner looking for adventure and authenticity can use Cafe Indiana simply as a guide to the state s quintessential eats: the best fiddlers, macaroni and cheese, soup beans, and beef Manhattan. But Stuttgen also captures the spirit of the locals, bringing to life the people whose stories give the book and the food its soul.
Over plates of chicken and noodles, fried bologna sandwiches, and sugar cream pie, folks are crafting... Cafe Indiana is both a guide to Indiana s hometown mom-and-pop restaurants and a reclamation and celebration of small-town Midwest culture. The...
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cena:
76,81 |
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Making the World Safe for Tourism
ISBN: 9780300087635 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Over the past hundred years, tourism has evolved into the world's biggest business, and few countries today question the common wisdom that the road to economic development is paved with tourist dollars. Yet questions should be raised, Patricia Goldstone argues in this pathbreaking book on the social and political impacts of tourism. She examines for the first time the close connections between business and politics as government and industry leaders work together to reengineer political trouble spots into tourist destinations in places like Ireland, Turkey, and Cuba. She also probes the...
Over the past hundred years, tourism has evolved into the world's biggest business, and few countries today question the common wisdom that the road t...
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cena:
386,21 |
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The Social Life of Coffee: The Emergence of the British Coffeehouse
ISBN: 9780300106664 / Angielski / Twarda / 378 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. What induced the British to adopt foreign coffee-drinking customs in the seventeenth century? Why did an entirely new social institution, the coffeehouse, emerge as the primary place for consumption of this new drink? In this lively book, Brian Cowan locates the answers to these questions in the particularly British combination of curiosity, commerce, and civil society. Cowan provides the definitive account of the origins of coffee drinking and coffeehouse society, and in so doing he reshapes our understanding of the commercial and consumer revolutions in Britain during the long Stuart...
What induced the British to adopt foreign coffee-drinking customs in the seventeenth century? Why did an entirely new social institution, the coffeeho...
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cena:
316,65 |
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Tourism in Global Society: Place, Culture, Consumption
ISBN: 9780333760574 / Angielski / Twarda / 214 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. There is a wealth of scholarship on tourism from a variety of different disciplines, but few attempts to synthesize its broad themes into a coherent analytical framework. This book addresses this problem by analyzing tourism in light of contemporary social theory. By focusing on tourism in terms of consumption, commodification, and the political and cultural economy, the relationships between tourism, globalization, people, and place are explored in an empirically grounded but theoretically informed analysis.
There is a wealth of scholarship on tourism from a variety of different disciplines, but few attempts to synthesize its broad themes into a coherent a...
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cena:
717,36 |
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Destinations : Cultural Landscapes of Tourism
ISBN: 9780415149198 / Angielski / Twarda / 200 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Crossing the traditional boundaries between the research geographers and scholars of the tourism industry, this book draws on selected research from Europe, South-East Asia, the Pacific and North America. The contributors combine perspectives in human geography and tourism to present cultural landscapes of tourist destinations as socially constructed places.
Crossing the traditional boundaries between the research geographers and scholars of the tourism industry, this book draws on selected research from E...
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cena:
876,20 |
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Creating Island Resorts
ISBN: 9780415149891 / Angielski / Twarda / 296 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This volume studies tropical island resorts, the areas they occupy, the people who live and work there and the tourists who visit them. This text includes, but goes beyond the more commonly encountered marketing and analyses of resort destinations, by examining social, cultural, ethical, environmental, organizational and political dimensions. The study offers a comparative analysis of two specific destination areas - the Mamanuca Islands in Fiji and the Whitsunday Islands in Queensland, Australia with special reference to the Australian market. The book highlights some of the special...
This volume studies tropical island resorts, the areas they occupy, the people who live and work there and the tourists who visit them. This text incl...
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cena:
900,54 |
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Encyclopedia of Tourism
ISBN: 9780415154055 / Angielski / Twarda / 720 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. In recent years tourism has expanded rapidly into a global phenomenon. It is now a major service industry of great economic importance having a significant impact on a wide range of issues such as the environment, leisure and transportation. This text is a reference source comprising over 1000 entries and written by an international team of more than 300 contributors. It provides a comprehensive guide to the wide range of basic definitions, concepts, perspectives and institutions embraced by tourism and consolidates research carried out in the field to the end of the 1990s. The entries...
In recent years tourism has expanded rapidly into a global phenomenon. It is now a major service industry of great economic importance having a signif...
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cena:
1216,95 |
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Embracing and Managing Change in Tourism: International Case Studies
ISBN: 9780415159982 / Angielski / Twarda / 468 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Embracing and Managing Change in Tourism examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change. Including twenty-two detailed case studies from around the world this book explores two key principles. Firstly that change is enevitable and, if effectively managed, has the potential to benefit all those living in, working in and visiting the destination. Secondly, that there are no universal prescriptions for the effective management of change in tourism, since each destination has distinguishing...
Embracing and Managing Change in Tourism examines management responses to the major changes taking place in international tourism and conside...
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cena:
267,68 |
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The Economic Geography of the Tourist Industry : A Supply-Side Analysis
ISBN: 9780415164115 / Angielski / Twarda / 368 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This text bridges the gap between tourism research and economic geography by bringing together contributions from academics in geography, planning and tourism. The authors explain tourism's definitions and examine whether tourism can be categorized as an industry. They provide detailed analysis of sectors, such as tour operators, airlines and the hotel industry from a broad international perspective. The book also explores issues such as business cycles, labour dynamics, entrepreneurship and the role of the state in tourism and concludes that the production of tourism-related services has...
This text bridges the gap between tourism research and economic geography by bringing together contributions from academics in geography, planning and...
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cena:
876,20 |
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The Economic Geography of the Tourist Industry: A Supply-Side Analysis
ISBN: 9780415164122 / Angielski / Miękka / 368 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Economic Geography of the Tourist Industry bridges the gap between tourism research and economic geography by bringing together leading academics in geography, planning and tourism. The authors explain tourism's definitions and examine whether tourism can be categorized as an industry. They provide detailed analyses of key sectors, such as tour operators, airlines and the hotel industry from a broad international perspective. The book also explores issues such as business cycles, labour dynamics, entrepreneurship and the role of the state in tourism and concludes that the...
The Economic Geography of the Tourist Industry bridges the gap between tourism research and economic geography by bringing together leading a...
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cena:
277,42 |
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Mediterranean Tourism: Facets of Socioeconomic Development and Cultural Change
ISBN: 9780415180238 / Angielski / Twarda / 340 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Despite the trends towards other, more exotic destinations, the growth of the tourism industry in the Mediterranean is unprecedented. There is no area in the world where travel and tourism so extensively affect policy-making, employment, the culture, the physical environment, political stability and the balance of payments, but so far, there has been no detailed examination which looks at the tourism industry in this region as a whole.
Despite the trends towards other, more exotic destinations, the growth of the tourism industry in the Mediterranean is unprecedented. There is no area...
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cena:
876,20 |
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