Kategoria BISAC: Business & Economics >> Industries - Computers & Information Technology

Introducing a Powerful New Business Model for Today's IT

Blogger, speaker, software executive, and bestselling author Jill Dyche has been thinking about leadership a lot lately. Having consulted with business and IT executives with Fortune 500 companies for most of her career, she has heard a common refrain: "What should we do about shadow IT?" She's decided to address the answer head-on.

With the onslaught of cloud solutions, consumerization of technology, and increasingly tech-savvy business people, it's time for a manifesto for leaders who recognize--and are nervous...

Some contributors explore the physical objects and industrial relations that make up an infrastructure. Others venture into the marginalized communities...

Some contributors explore the physical objects and industrial relations that make up an infrastructure. Others venture into the marginalized communities...

What were the talents that allowed certain inventors and entrepreneurs to turn their visionary ideas into disruptive realities? What led to their creative leaps? Why did some succeed and others fail?

The Innovators is a masterly saga of collaborative genius destined to be the standard history...

Sie arbeiten selbst im Marketing bei einem IT-Unternehmen, mochten in diesen Bereich einsteigen bzw. planen, den Bereich Marketing in Ihrer Firma zu starken? Oder aber Sie leisten von anderer Stelle aus, etwa als produktverantwortlicher Ingenieur in der Entwicklungsabteilung, einen wesentlichen Beitrag zum Marketingerfolg Ihres Unternehmens? Dann sind Sie hier richtig. In dem vorliegenden Buch finden Sie das komplette Rustzeug, um Ihre Anspruche erfolgreich umsetzen zu konnen. Beispielsweise werden die wichtigsten Denkmuster des Marketing, die man im IT-Sektor benotigt, offengelegt. Ferner...

In the course of their 20+-year engineering careers, authors Brian Fitzpatrick and Ben Collins-Sussman have picked up a treasure trove of wisdom and anecdotes about how successful teams work together. Their conclusion? Even among people who have spent decades learning the technical side of their jobs, most haven't really focused on the human component. Learning to collaborate is just as important to success. If you invest in the "soft skills" of your job, you can have a much greater impact for the same amount of effort.

The authors share their insights on how to lead a team...

Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via...

This book constitutes revised selected papers from the 9th international Global Sourcing Workshop 2015, held in La Thuile, Italy, in February 2015. The 14 contributions included were carefully reviewed and selected from 40 submissions.

The book offers a review of the key topics in outsourcing and offshoring, populated with practical frameworks that serve as a tool kit to students and managers. The range of topics covered is wide and diverse, but predominately focused on how to achieve success and innovation in global sourcing. The topics discussed combine theoretical and practical...

Model your company's future on the success of tech's quiet giant

BusinessWeek once listed Chinese tech firm Huawei as one of the ten most influential companies on the planet, and Time placed its founder Ren Zhengfei in the top 100 most influential men in the world. Once considered an insignificant upstart bound for failure like so many other early tech companies, Huawei is now a $62 billion company employing 190,000 people worldwide.

Huawei's upward trajectory is the classic story of a company that beat all the odds. Founded in 1987 with...

"Knowing that an asteroid is going to hit the earth is not really useful if you are not planning to launch missiles to knock it out of the sky. You have to work massively overtime on the belief that innovation or massive change is going to happen." -- Tom Martin, former VP of marketing

Dell was once listed by Fortune as the most admired company in the world, and held the #1 market share in personal computing. Between 1991 and 1999, Dell's stock price outperformed that of its next closest competitor by a factor of 20 times - only to lose 70 percent of its value by...

This book presents valuable contributions devoted to practical applications of Machine Intelligence and Big Data in various branches of the industry. All the contributions are extended versions of presentations delivered at the Industrial Session the 6th International Conference on Pattern Recognition and Machine Intelligence (PREMI 2015) held in Warsaw, Poland at June 30- July 3, 2015, which passed through a rigorous reviewing process. The contributions address real world problems and show innovative solutions used to solve them. This volume will serve as a bridge between researchers and...