Kategoria BISAC: Business & Economics >> New Business Enterprises

What if you could design the next global trend?

Another enterprise has entered your space. A new startup has changed the prevailing way business is done in your industry.

Are you scared? You should be.

Technology is shifting so rapidly that it is driving new business models, bringing with it new market innovation opportunities.

The world is full of books and methodologies to help you innovate from a customer need or a product development perspective, but little has been said and done to show you how to innovate your market...

Entrepreneurship research attracts scholars from a wide spectrum of disciplines. Yet the field is multi-paradigmatic and lacking consensus, even on the nature of core entrepreneurial phenomena. What is recognized is that it is characterized by dynamic and emergent processes - a complex interplay between actors, processes and contexts. As a result, post-positivistic approaches are gaining traction in a field long dominated by positivistic philosophies.

This book reflects on the fundamental philosophical basis of entrepreneurship scholarship. It explores the shifting meanings...

New product success is often attributed to intuition. Yet, while some products born from intuition do make it big, many others crash and burn. The reason is that intuition is only one aspect of new product development. The other key ingredient of success is having a business model that outlines the ways in which new products will create market value.

This book offers a systematic approach to identifying market opportunities and developing breakthrough business models. It outlines the key principles of business model generation, presents a value-based framework for...

Are you one of the many skilled therapists or fitness instructors who went into business to share your passion for what you do and to help other people?

Do you struggle to attract clients, earn a living wage and manage your time?

Are you surviving, rather than thriving, in business?

In THRIVE Karen Ingram shares the secret of how you can combine your talent and passion for what you do with simple and effective business tools to make being in business a joy. She outlines some of the common pitfalls that therapists and fitness instructors fall prey to when starting out in...

A comprehensive guide to starting and maintaining a business, Starting Up synthesizes the vast world of business knowledge into a series of manageable, actionable steps, revealing the secrets to ensuring your venture's long and healthy life cycle.

Plan for success by avoiding the most common mistakes of new entrepreneurs. Thorough preparation and an analytical outlook are essential, and this handbook covers every stage of the process, beginning with a personal evaluation to determine your own strengths and current financial capabilities. Next, it explores various structural...

With insight and verve, Griffin argues that...

Rather, it's about the herd instincts that drive tech companies to set up shop there, and the mistakes these herd instincts lead to. Most importantly, it's about how to avoid making these same mistakes yourself.

In The San Francisco Fallacy, serial entrepreneur and venture capitalist Jonathan Siegel looks at the 10 biggest fallacies that run through startup culture. Over his many years launching companies, he's fallen victim to what he now recognizes as a series of common errors, misconceptions that bedevil startups...

This guide will walk you step by step through all the essential phases of starting a successful manufacturing based business. To profit in a new manufacturing business, you need to consider the following questions: What business am I in? What products do I provide? Where is my market? Who will buy? Who is my competition? What is my sales strategy? What merchandising methods will I use? How much money is needed to operate my firm? How will I get the work done? What management controls are needed? How can they be carried out? And many more.

This guide will help you answer all these...