Kategoria BISAC: Business & Economics >> Marketing - Direct

Nothing endures but change. This phrase, which we have attributed to Heraclitus, was probably around in one form or another since the beginning of time. Each one of us, without exception, changes as we age. Why do we change? Change is a basic survival mechanism. Changes may be viewed as caused by internal or external factors. Youth and inexperience love change. As we get older, we develop a resistance to change - at times to our detriment. Adopting and promoting change in our lives as well as the lives of others is a progressive and entrepreneurial trait. The Celebrity Experts(r) in this book...

As the sub-title reveals, More.Better. was written to empower the reader to attain superior results - in order to achieve more in their current life and business. The Celebrity Experts(r) in this book have worked to achieve More.Better. results in their fields. They discuss both the pitfalls they experienced as well as the methods they used, to achieve their success. As we have all discovered, knowing the correct direction to travel and the wrong turns to avoid will save incalculable amounts of time on a journey - in this case a life-journey to excel in your chosen field. Our Celebrity...

The first man gets the oyster, the second the shell. Andrew Carnegie Everyone loves to win, each in their own way for their own reasons. Winning means the position at the forefront of any endeavor. Winning Big is a term which expands this concept to define the impact of a 'significant' Win. Winning Big suggests a game-changing experience, a purposeful accomplishment that affects the way we are treated, as well as the outcome. How does anyone 'Win Big'? It usually starts with a determination of our goals. This may be referred to as our mindset, which indicates a measure of purpose. We move...

Stand apart: a term that is applied more to success than to failure - for good reason. The people who stand apart in the New Economy are not the "same old, same old." Instead of further explaining the meaning of - 'to stand apart, ' it is useful to note the traits of those who stand apart in success: 1. They are usually leaders who do not follow the herd. 2. They make decisions quickly and don't suffer from 'analysis paralysis.' 3. They take calculated risks. 4. They understand that failure is a part of success and don't offer excuses. 5. They are creative when looking at both problems and...

Beat The Status Quo Those who wish to improve are willing to make changes, others are dreamers. As Henry Ford so aptly put it: "If you always do what you've always done, you'll always get what you've always got." While this does not mean you have been unsuccessful, aspirations to move to a higher standard will require changes. What changes can a book like this offer? Beat The Curve is a compilation of authors who have outperformed the status quo. Their fields are different and their approaches are varied. Their ability and passion for their work, coupled with their perseverance, have allowed...

To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we adopt may be the result of experience, vision or desire. They crystallize our desire to get to a better place.

Having picked a goal for success, how do you get there? What drives you on? Some more popular goals include amassing wealth, gaining recognition and a desire to improve the lifestyle of others. It is also interesting to note that both philosophers as well as successful travellers on this road to success tell us that the journey...

Jay Conrad and Jeannie Levinson, creators of the term Guerrilla Entrepreneur, describe them as men and women who think outside-the-box. In their words: He's embraced new ways of thinking, new ways of working, new ways of living. He well knows that he's left behind an age characterized by a worship of profits, a surfeit of working hours, and a neglect of family and self. (... "he" refers equally to male and female genders here.) Following their definition of the Guerrilla Entrepreneur, it is notable that the twenty-first century provides an atmosphere, culture and technology in which they can...

Action is the foundational key to all success.
Pablo Picasso

What does it take to succeed? How can I succeed? These are the questions that have been asked over the years. One method of learning more is to review the Success Manifesto of those who have attained success in their fields.

As we know, a manifesto is a public declaration of intentions, motives or views. In this book, the CelebrityExperts(R) herein share their experiences in their various fields. Like most readers, these authors began their missions at ground zero. As they progressed to success, they harnessed...

To take a road trip to Success, we will need a destination as well as a GPS. Success is described here as the achievement of a goal. The goals we adopt may be the result of experience, vision or desire. They crystallize our desire to get to a better place.

Having picked a goal for success, how do you get there? What drives you on? Some more popular goals include amassing wealth, gaining recognition and a desire to improve the lifestyle of others. It is also interesting to note that both philosophers as well as successful travellers on this road to success tell us that the journey is...

GameChangers is a collective MasterMind effort of leading entrepreneurs teaching their latest strategies to help you succeed in this new economy.

Whether starting a business from scratch, or realigning your marketing and sales programs for established products and services, this book will teach you fresh and recently-tested successful methods you need to know (and pitfalls to avoid) ...Methods as different from those used by the 'baby boomer' generation as the abacus is from the computer.

GameChangers taps the minds of leading experts who are 'game changers' and have...