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Stay Relevant to Stay Profitable: Service Transformation Strategies to Grow Your Customers in Unprecedented Times
ISBN: 9789811274268 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Service transformation is about ensuring that you stay relevant to your consumers. The world is seeing unprecedented change and your customers are also changing alongside this. How do you stay relevant to them so that they stay loyal to you?Whether it is technological disruption or the Covid-19 pandemic that has engulfed communities across the globe, businesses are being forced to take a closer look at how they survive, thrive, and generate new value. If history has taught us anything, it is that discontinuity is a part and parcel of the business cycle.The first part of the book provides a...
Service transformation is about ensuring that you stay relevant to your consumers. The world is seeing unprecedented change and your customers are al...
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cena:
232,96 zł |
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Global Perspectives on the Strategic Role of Marketing Information Systems
ISBN: 9781668465912 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. A level of decision making is concerned with deciding the organization's objectives, resources, and policies. A significant problem at this decision-making level is predicting the organization's future and its environment as well as matching the organization's characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. ...
A level of decision making is concerned with deciding the organization's objectives, resources, and policies. A significant problem at this decision-m...
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cena:
1462,84 zł |
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Celebrity and the American Political Process: Integrated Marketing Communication
ISBN: 9781498579742 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the form of celebrity endorsements.
This book uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political sy...
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cena:
163,49 zł |
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Responsible Consumption and Sustainability: Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
ISBN: 9783031307416 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book presents high-quality cases on the actions carried out by companies to minimize the social and environmental impact of the products (goods and services) they launch on the market. It also highlights the education campaigns that promote behavioral changes and new sustainable lifestyles that have been developed by all kinds of organizations (Public Administration, NGOs, and businesses), mainly from Corporate Social Responsibility, Social Marketing, and Behavioral Economics perspectives. International cases help students learn how management and corporate strategy, and the appropriate...
This book presents high-quality cases on the actions carried out by companies to minimize the social and environmental impact of the products (goods a...
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cena:
289,13 zł |
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Competitive Advantage, Strategy and Innovation in Africa: Issues and Applications
ISBN: 9781032307190 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
698,90 zł |
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Strategic Content Marketing: Creating Effective Content in Practice
ISBN: 9781032438481 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
207,03 zł |
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Strategic Content Marketing: Creating Effective Content in Practice
ISBN: 9781032438498 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
647,13 zł |
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The Pricing Roadmap: How to Design B2B SaaS Pricing Models That Your Customers Will Love
ISBN: 9781544536309 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
131,94 zł |
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The Pricing Roadmap: How to Design B2B SaaS Pricing Models That Your Customers Will Love
ISBN: 9781544536316 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
74,75 zł |
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Business Correspondence: How To Write A Business Letter
ISBN: 9781805473886 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
109,95 zł |
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Ganz Einfach Kommunizieren: Emotionale Kompetenz F?r Ihren F?hrungsalltag
ISBN: 9783658412708 / Niemiecki Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
126,07 zł |
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Big Brands Are Watching You: Marketing Social Justice and Digital Culture
ISBN: 9780520387065 / Twarda / 201 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
386,91 zł |
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Big Brands Are Watching You: Marketing Social Justice and Digital Culture
ISBN: 9780520387072 / Miękka / 201 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
127,58 zł |
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Top of Heart: How a new approach to business saved my life, and could save yours too
ISBN: 9781788605090 / Angielski / Twarda / 236 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
127,54 zł |
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The F... Word Advantage
ISBN: 9798215100622 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
98,50 zł |
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Comprendre les calculs pour l'entreprise
ISBN: 9798387412622 / Francuski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
60,01 zł |
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What Is Post-Branding?: How to Counter Fundamentalist Marketplace Semiotics
ISBN: 9789083270678 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
102,06 zł |
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Path To Podcast Success: Everything I Learned Working with Google and PRX to Create, Grow, and Make Money with Your Podcast
ISBN: 9798987859100 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
74,75 zł |
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Exploring Niche Tourism Business Models, Marketing, and Consumer Experience
ISBN: 9781668472439 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1111,75 zł |
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Achieving Sustainable Development Goals With Sustainable Marketing
ISBN: 9781668486818 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
1784,65 zł |
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