The Abusive Customer: Breaking the Silence Around Customers’ Aggressive Behavior
ISBN: 9781032515007 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book offers insights into the triggers of customer aggression against service employees, explores its consequences, and provides practical advice for handling abusive customers and mitigating the damage they inflict.
This book offers insights into the triggers of customer aggression against service employees, explores its consequences, and provides practical advice...
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cena:
167,50 zł |
The Abusive Customer: Breaking the Silence Around Customers’ Aggressive Behavior
ISBN: 9781032515069 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book offers insights into the triggers of customer aggression against service employees, explores its consequences, and provides practical advice for handling abusive customers and mitigating the damage they inflict.
This book offers insights into the triggers of customer aggression against service employees, explores its consequences, and provides practical advice...
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cena:
685,43 zł |
Marketing Analytics Practitioner\'s Guide, the - Volume 1: Brand and Consumer
ISBN: 9789811274466 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students alike.The four-volume compendium of MAPG provides an in-depth look at marketing management concepts and their practical applications, equipping readers with the knowledge and skills needed to effectively inform daily marketing decisions and strategy development and implementation. It seamlessly...
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a t...
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cena:
279,25 zł |
Consumer Behavioral Analytics in Metaverse and the Adoption of a Virtual World
ISBN: 9781668470299 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Although there are various studies on theories and analytical techniques to address consumer behavior change in the current world, tracking consumer behavior change in the metaverse and the adoption of the metaverse remains a challenge that requires discussion. The advent of the metaverse will have a profound influence on consumer behavior, from how people make decisions and create brand connections to how they feel about their avatar embodiment and their purchases in the metaverse. Consumer Behavioral Analytics in Metaverse and the Adoption of a Virtual World investigates the social,...
Although there are various studies on theories and analytical techniques to address consumer behavior change in the current world, tracking consumer b...
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cena:
1856,30 zł |
Green Consumption in China: Policy and Practice
ISBN: 9781032559476 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Based on theories discussion, policy analysis, and case studies, this title examines green consumption in China from both the macro level of policy evolution and the micro level of community participation and implementation.
Based on theories discussion, policy analysis, and case studies, this title examines green consumption in China from both the macro level of policy ev...
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cena:
685,43 zł |
Commodity Marketing: Strategies, Concepts, and Cases
ISBN: 9783030906597 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers. This book tackles the key issues associated with the marketing of commodities and the processes of commoditization and de-commoditization. It summarizes the state of the art on commodity marketing, providing an overview of current debates. It also offers managerial insights, case studies, and guidance to help manage and market commodity goods and services.
Commoditization is a major challenge for companies in a wide range of industries, and commodity marketing has become a priority for many top managers....
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cena:
252,89 zł |
Consumption, Production, and Entrepreneurship in the Time of Coronavirus: A Business Perspective of the Pandemic
ISBN: 9783030931711 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book examines the impact of the continuing COVID-19 crisis on consumers and businesses. With stay-at-home orders and social distancing measures mandated by governments worldwide, businesses have made significant adjustments to adapt to the sudden changes caused by the pandemic. The book aims to understand what settling and thriving in the “new normal” have meant for businesses around the world. This book is divided into sections on production, consumption, and entrepreneurship and explores how consumer psychology has changed while also evaluating new digital business opportunities...
This book examines the impact of the continuing COVID-19 crisis on consumers and businesses. With stay-at-home orders and social distancing measures m...
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cena:
622,57 zł |
Multisensory Design of Retail Environments: Vision, Sound, and Scent
ISBN: 9783658412418 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. Online retailers have gained massive popularity in recent years, plunging large parts of brick-and-mortar retail into an existential crisis. In order to survive in times of growing online retail, brick-and-mortar retailers must become aware of their unique potential to address non-digitizable consumer needs and transform retail environments into places of experience and discovery. A key building block for achieving this aim lies in the creation of sensory experiences that motivate consumers to enter and linger in stationary retail environments.But how? To answer this question, this volume...
Online retailers have gained massive popularity in recent years, plunging large parts of brick-and-mortar retail into an existential crisis. In order ...
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cena:
155,61 zł |
Long Term Care: Bridging The Gap Between You and Extended Care
ISBN: 9781637925539 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
67,29 zł |
Long Term Care: Bridging The Gap Between You and Extended Care
ISBN: 9781637929889 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
72,10 zł |
Cultural Marketing and Metaverse for Consumer Engagement
ISBN: 9781668483121 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
1427,93 zł |
Cultural Marketing and Metaverse for Consumer Engagement
ISBN: 9781668483138 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
1085,22 zł |
B2B Customer Experience: A Practical Guide to Delivering Exceptional CX
ISBN: 9781398608535 / Twarda / 272 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
518,42 zł |
Marketing 6.0: The Future Is Immersive
ISBN: 9781119835219 / Angielski / Inna Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
117,53 zł |
Ultimate Freedom
ISBN: 9780197695029 / Twarda / 168 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
266,04 zł |
Start with the Story: Brand-Building in a Narrative Economy
ISBN: 9781544537368 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
107,32 zł |
The Routledge Companion to Marketing and Feminism
ISBN: 9781032187563 / Miękka / 490 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
223,35 zł |
Extraordinary Popular Delusions and The Madness of Crowds: All Volumes - Complete and Unabridged
ISBN: 9781088149645 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
81,63 zł |
Extraordinary Popular Delusions and The Madness of Crowds: All Volumes - Complete and Unabridged
ISBN: 9781088138489 / Angielski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
120,10 zł |
Nella Mente del Trader: Impara a Pensare Come un Vero Trader e a Gestire il Denaro in Modo Redditizio per Generare Ricchezza e Vivere nell'Abbondanza
ISBN: 9798223614784 / Włoski Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
81,72 zł |