There is marked variation in the forms taken by the relationships between globalization and localization, between linguistic and cultural dimensions of social practice and its discursive legitimation, and among competing ideologies of language and identity. The goal of this book is to explore some dimensions of this variability as it concerns localized dimensions of globalization in a wide range of sites (tourism, placement agencies, call centres, schooling, the military) in different geographic zones (Europe -- Spain, UK, Switzerland; Asia -- Singapore; and North America -- Canada, US). In...