Finding ways to reduce prejudice and discrimination is the central issue in attacking racism in our society. Yet this book is almost unique among scientific volumes in its focus on that goal. This important book combines critical analysis of theories about how to reduce prejudice and discrimination with cutting-edge empirical research conducted in real-world settings, as well as in controlled laboratory situations.
This book's outstanding contributors focus on a common set of questions about ways to reduce intergroup conflict, prejudice, and stereotyping. They summarize their own...

Finding ways to reduce prejudice and discrimination is the central issue in attacking racism in our society. Yet this book is almost unique among scientific volumes in its focus on that goal. This important book combines critical analysis of theories about how to reduce prejudice and discrimination with cutting-edge empirical research conducted in real-world settings, as well as in controlled laboratory situations.
This book's outstanding contributors focus on a common set of questions about ways to reduce intergroup conflict, prejudice, and stereotyping. They summarize their own...

Notable advances resulting from new research findings, measurement approaches, widespread uses of the Internet, and increasingly sophisticated approaches to sampling and polling, have stimulated a new generation of attitude scholars. This extensively revised edition captures this excitement, while remaining grounded in scholarly research. Attitudes and Opinions, 3/e maintains one of the main goals of the original edition--breadth of coverage. The book thoroughly reviews both implicit and explicit measures of attitudes, the structure and function of attitudes, the nature of public opinion and...