This book about social media management explains and outlines the research, planning, and scheduling process after you have identified your target audience. The book also offers 400+ URLs for other lesser-known social media platforms for review and consideration for niche markets. This guide is short enough to get to the point, but long enough to provide valuable insight. When you strive to increase market presence for an entrepreneurial effort - or you want to expand branding for yourself as a subject market expert (SME) - social media can do the trick. Be careful though. Professional social...