The Impact of Risk Communication on Consumption and Consumer Well-Being aims to understand how consumers think about and respond to risk through their consumption behaviors. Risky consumption poses societal risks leading to regulatory decisions such as bans on smoking, the use of seatbelts and motorcycle helmets, and so on. In the end, the goal of risk communication is consumer well-being by mitigating the harm of risky consumption. The authors synthesize the literature on risk, risky consumption behaviors, risk communication, and consumer well-being. They extend prior reviews through an...