* A unique critical approach to marketing within the food, hospitality tourism and events industries * Looks at the specific nature of marketing within these industries using international examples and theories to evaluate the language, ethics, behaviour and power relations involved * Fully supported with a route map to give the reader through the book with online resources for lecturers. Marketing in Food, Hospitality, Tourism and Events: A Critical Approach provides a unique and critical insight into the marketing process and begins a debate about the nature of the contemporary Food,...