Katelijn Quartier (Hasselt University, Belgium), Ann Petermans (Hasselt University, Belgium), T. C. Melewar (Middlesex U
The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a range of research and insights for practice in these disciplines, improving the impact of design.
The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a r...