This book, the first of its kind, investigates the historical trajectory and current situation of popular journalism in the People's Republic of China. Taking a popular cultural perspective, the book redefines “popular journalism” as a particular journalistic genre and media form and applies it to conceptualize popular journalism in the Chinese context. In particular, it examines how the dynamic and complex interplay of politics, the market, culture, and communication technology in shifting contexts has shaped the changing landscape of popular journalism in contemporary China....