International business needs to begin taking geopolitical risks and opportunities much more seriously. A paradigm shift is now underway— the first of its kind since the late 1980s— that will likely separate the wheat from the chaff among companies across the globe for several decades. To ‘ be the wheat,’ companies will need to professionalize efforts to incorporate geopolitical realities into all aspects of their business. That can be done— but while most companies are presently haphazard in their approach, confused about...