Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. The volume considers overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure in discussing the efficiency of good strategies and practices and their impact on business and economic growth. Tourism is one of the fastest growing industries, and in the next few decades, it will play a role in many fields, such human resources, national economic...
Tourism Marketing: A Strategic Approach presents a variety of practical application tools, skills, practices, models, approaches, and stra...
"This book is a comprehensive reference source filled with informative discussions on the socio-economic expansion of developing nations. Featuring dynamic topics such as supply chain management, foreign trade deficits, service quality, and sustainable energy solutions"--
"This book is a comprehensive reference source filled with informative discussions on the socio-economic expansion of developing nations. Featuring dy...
"This book discusses different pattern of research works related to GIS and Web GIS and their strategic application in tourism and hospitality industry. It addresses contemporary aspects of content-driven tourism management and promotion through Public Participation GIS (PPGIS) like Geospatial Mashups and Geoportals in particular"--
"This book discusses different pattern of research works related to GIS and Web GIS and their strategic application in tourism and hospitality industr...