Fast Moving Consumer Goods popularly known FMCG is as the name suggests is the most demanded products in the market. It includes every thing from food items like flour, biscuits, ice creams, etc to body products soaps, face creams to cigarettes to beverages, etc. consumers need these things in their everyday life so they invests a good portion of there income in these things. In this project researchers focus on tracking down the changing requirements, preferences, needs of customers and their changing perspective on the different products offered.Hence the study of HUL can give us a wide...