In the new knowledge-intensive economies Intellectual assets increasingly play a key part on balance sheets. There is an increasing global awareness that in order to promote innovation and the growth of the economy, businesses must fully recognise and exploit their intellectual assets. A company s ability to innovate rapidly and successfully is now regarded as essential and most breakthroughs are made by Small and Medium-sized Enterprises (SMEs), usually with no in-house legal professionals to help them. It is essential that those working with or creating intellectual property rights (IPR)...
In the new knowledge-intensive economies Intellectual assets increasingly play a key part on balance sheets. There is an increasing global awarenes...
In the new 'knowledge-intensive economies' intellectual assets increasingly play a key part on balance sheets. There is an increasing global awareness that in order to promote innovation and the growth of the economy, businesses must fully recognise and exploit their intellectual assets. This book provides business and management students at all levels with a straight-forward explanation of what the main intellectual property rights are and how these rights are protected.
In the new 'knowledge-intensive economies' intellectual assets increasingly play a key part on balance sheets. There is an increasing global awareness...