There is a growing recognition in the learning sciences that video games can no longer be seen as impediments to education, but rather, they can be developed to enhance learning. Educational and developmental psychologists, education researchers, media psychologists, and cognitive psychologists are now joining game designers and developers in seeking out new ways to use video game play in the classroom.

In Learning by Playing, a diverse group of contributors provide perspectives on the most current thinking concerning the ramifications of leisure video game play for academic...

This important source for students, researchers, advertisers and parents reviews the debates about advertising to children, and presents new information about children's understanding of advertising. Contributing authors analyse food and alcohol advertising and their effect on children and young people, and explore the point at which children can first identify advertisements and when they can understand that advertisements are persuasive messages. As well as reporting research about television advertising, this volume includes studies about advertising to children in new media, including web...