Get an inside view of producing digital information projects

Digital technology has provided great opportunities as well as colossal challenges for information professionals at Slavic libraries, collections, and archives. Virtual Slavica: Digital Libraries, Digital Archives presents leading information experts exploring the monumental task of converting Slavic manuscripts and books for presentation in the digital realm. Readers get a clear inside view of how to conquer the various challenges that arise within digital library and archive projects through detailed descriptions of...

Good international trade relations are a must for any modern enterprise, regardless of its size. But without a sound global market strategy, entry onto the international scene is risky and can at worst lead to a company s demise. In this book, Michael Neubert, a renowned expert in global business strategy, outlines the principles that underlie a successful international venture: development of a custom-fit internationalization strategy; selection of foreign markets and structured market entry processes; design of market growth strategies; intercultural management and international corporate...

Manager, die in Auslandsmärkte eintreten und dort schnell die Gewinnzone erreichen wollen, stehen vor enormen Herausforderungen. Kostenexplosion, schlechtes Timing oder kulturelle Konflikte führen oft zur Bruchlandung und Schließung junger Auslandsunternehmen.