In this book, we talk about many of the tools and techniques of qual ity. These tools are easy to learn. So you can better see where the tools of quality fit in your service business, we will first talk about what it takes to become a quality organization. THE NEED In many manufacturing industries worldwide, quality is a major strat egy for gaining the competitive edge. Quality in the Japanese auto indus try, for example, means the quality of everything the company does as well as the quality of the product itself. This includes the quality of sales; of market research to find out what the...