This book provides an integrative Business Transformation Management Methodology, the BTMA, with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives. The BTMA is a response to the limitations of single methods and management approaches that have always been adopted separately from each other. Comprising four phases - Envision, Engage, Transform, and Optimize - the methodology integrates discipline-specific technical and methodological expertise from...

Transformation programs are an increasing feature of global companies carrying out major change projects with high strategic relevance. These programs combine business and technical content bringing together management and information systems. Regardless of their form, they can deliver real benefits to an organization s bottom line. On the other hand, however, one needs to remember that such complex endeavours are always affiliated with extensive interventions within the organization s business model, organizational structure, business processes, and enterprise architecture. Not every...