Business Transformation Essentials: Case Studies and Articles

ISBN-13: 9781472426987 / Angielski / Twarda / 2013 / 280 str.

Axel Uhl

Opis

Transformation programs are an increasing feature of global companies carrying out major change projects with high strategic relevance. These programs combine business and technical content bringing together management and information systems. Regardless of their form, they can deliver real benefits to an organization s bottom line. On the other hand, however, one needs to remember that such complex endeavours are always affiliated with extensive interventions within the organization s business model, organizational structure, business processes, and enterprise architecture. Not every organization is aware that this kind of interferences has also a significant influence on the corporate vision, strategy, culture, values, and even the entire value chain - elements on which an organization's long-term success strongly depends. Despite the frequency and major significance of such transformations, managers rate the competencies of their companies rather poorly in this respect. Consequently, the success rate of business transformation projects is correspondingly low. Since 2011, the Business Transformation Academy (BTA), an interdisciplinary think tank for the topic of business transformation management, has been publishing related articles and case studies in its quarterly journal 360A - the Business Transformation Journal . The core focus of BTA s publications lies in the creation of knowledge on how to manage challenging business transformation projects. Every publication describes and explains the fundamental issues that plague business transformation programs, as well as the strategies which organizations should embrace to overcome them. Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, this book provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach. In this book, the BTA has s"

Spis treści

1. Introduction (Axel Uhl & Lars Alexander Gollenia)

2. Transformational Management Survey (Gerrit Lahrmann, Robert Winter, Axe Uhl)

3. Chief Innovation Officer (Axel Uhl, Kim MacGillavry, Lars Gollenia)

4. The Transformational CIO (Axel Uhl, Lars Gollenia, Uli Muench)

5. Digital Renewal of 130 Years of World Class Music (Axel Uhl, Alexander Schmid, Robert Zimmermann)

6. The Downturn of Battleship: How the Proud British Automotive Industry Failed to Transform (Till Schauen, Axel Uhl)

7. Lean Transformation at Mercedes-Benz (Joachim Follman, Sebastian Laack, Helmut Schutt, Axel Uhl)

8. Smart Mobility (John Ward, Paul Stratil, Axel Uhl, Alexander Schmid)

9. Pro3 at Allianz (Axel Uhl, Oliver Hanslik)

10. Who's the Leader? Financial Integration at a Global Insurance Company (Gabriel Giordano, Annabelle Giordano, Tomasz Janasz)

11. Vodaphone Answers Call to Transformation (Michaela Kresak, Lilian Corvington, Frits Wiegel, Guido Wokurka, Stephanie Teufel, Peter Williamson)

12. Shell Human Resources Transformation (Dominic Houlder, Guido Wokurka, Robert Gunther)

13. A Global HR Transformation (Theresa Schmiedel, Jan vom Brocke, Axel Uhl, Stephanie Zeitz)

14. Titoni Ltd: An Independent Swiss Watch Brand in China (Matthias Messmer)

15. The Evolution of SAP Services (Oliver Muller, Jan vom Brocke, Thomas von ALm, Axel Uhl)

16. How Hilti Masters Transformation (Jan vom Brocke, Martin Petry, Theresa Schmiedel)

17. Enterprise Architecture and Transformation (Robert Winter, Simon Townson, Axel Uhl, Nils Labusch, Joerg Noack)

18. BTM² and ASAP: SAP's Perfect Match (Axel Uhl, Jan Musil, Tammy Johnson, Lisa Kouch)

O autorze

Axel Uhl is Head of the Business Transformation Academy and a member of the Business Transformation Services Leadership Team within the Services Division of SAP. Dr Uhl is a professor at the University of Applied Sciences and Arts Northwestern Switzerland. Prior to joining SAP, he held senior management positions at Novartis, KPMG, DaimlerChrysler and Allianz. He has a PhD in Economics, and Master degrees in Business Administration, Educational Sciences and Information Technology. Lars Gollenia is Head of the global Business Transformation Services at SAP and a member of the SAP Services Delivery Executive team. Lars is the co-founder and sponsor of the Business Transformation Academy, a leadership network comprising leading academics and selected executives. He has held positions in the management consulting space. Gollenia is a Graduate in Business Administration from the Friedrich-Schiller University of Jena, Germany and studied economics and international management at Harvard.