Critical Corporate Communications: A Best Practice Blueprint
Naomi Langford-Wood and Brian Salter
A good flow of information is essential to all businesses that succeed. The latest Fast Track title is a practical and comprehensive guide to getting the very best out of your corporate communications. It deals with all the different methods of internal and external corporate communication available - letters, fax, email, text, WAP, internet, telephone, face-to-face, and even body language and other non-verbal signals - and shows how best to utilise them within your organisation. Best...

What are the political forces which drive the process of change in the health service? How do these forces impact on existing structures of power, policy and organisation? In addressing these questions, Brian Salter applies an original theory of political change to key areas of NHS activity. He shows how the escalating demand for health care combined with recent radical policy initiatives has posed different problems for politicians, doctors, bureaucrats and managers. Out of the accommodations reached, a new shape has emerged for the NHS.

Much has been written about higher education but very little about the organisations of the state which increasingly determine its destiny. Employing the theory of educational change developed in the authors' previous work, this book analyses the contribution each part of the state structure has made to the present condition of higher education. Beginning with the political parties and parliamentary committees, it shows how there has been a steady decline in support for the traditional values of autonomous university education and a growing belief in the accountability of higher education to...

Drawing on a wide range of interviews andprimary and secondary sources, this book investigates the dynamic interactions between national regulatory formation and the global biopolitics of regenerative medicine and human embryonic stem cell science."

Whether you are finding your way as a manager or you want to enhance the skills you already have, the Instant Manager series is exactly what you need Written by leading experts, they are inexpensive, concise but above all authoritative guides to the subject at hand. The portable format allows you to carry the book wherever you go and to fit learning and development into your busy work life. Based on the 10 most FAQs, each chapter ends with a quick tip that can be taken on board immediately. A tear out card covering the most salient points allows you to carry the expertise with you wherever...