This manual was designed for anyone working in education who has a responsibility for developing a course, maximizing student numbers, ensuring quality, retention of students, and promoting their department, institution or education generally. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills. Drawing on the authors' experience, the book marshals theory, practice and case studies around real higher and further education issues. It covers all aspects of marketing and course promotion.
This manual was designed for anyone working in education who has a responsibility for developing a course, maximizing student numbers, ensuring qualit...
With the growth of practitioner research, this book leads the way by addressing key issues faced by 'insider researchers' - those doing research projects in the organizations and communities in which they themselves work, or where they are already familiar with the setting. The authors explore the implications of these research contexts, and discuss approaches and methodologies that researchers in these contexts might adopt, with a particular focus on ethics - one of the key concerns for students undertaking a research project of this type.
With the growth of practitioner research, this book leads the way by addressing key issues faced by 'insider researchers' - those doing research proje...
This book develops the philosophy of Heidegger notion and reflects the growing importance of work based studies. It argues for a phenomenological understanding of both the educational institution and the commercial environment to be considered as workplaces.
This book develops the philosophy of Heidegger notion and reflects the growing importance of work based studies. It argues for a phenomenological unde...
This book develops the philosophy of Heidegger notion and reflects the growing importance of work based studies. It argues for a phenomenological understanding of both the educational institution and the commercial environment to be considered as workplaces.
This book develops the philosophy of Heidegger notion and reflects the growing importance of work based studies. It argues for a phenomenological unde...
With higher education around the world in a period of extreme flux, this volume explores its underlying philosophy, a core element of the ongoing debate. Offering a diverse range of perspectives from an international selection of renowned scholars of higher education, the book is full of imaginative insights that add up to a substantive contribution to the discussion.
As universities attempt to adapt to a new environment characterized by stiff international competition, networked remote learning, burgeoning student numbers and comparative performance assessment, how we conceptualize...
With higher education around the world in a period of extreme flux, this volume explores its underlying philosophy, a core element of the ongoing d...
Paul Gibbs Oili-Helena Ylijoki Carolina Guzman-Valenzuela
Higher education and the institution of the university exist in time, their essential nature now continually subject to change: change in students, in knowledge, in structure and in their own communities and those they service. These changes are accompanied by a quickening of time, leading to a heightened intensity of academic life. Yet the nature of time in all the contemporary work on the university has been largely overlooked. This is an important omission and Universities in the Flux of Time has gathered leading academics whose contributions to the volume raise a debate as to...
Higher education and the institution of the university exist in time, their essential nature now continually subject to change: change in students,...
Paul Gibbs Oili-Helena Ylijoki Carolina Guzman-Valenzuela
Higher education and the institution of the university exist in time, their essential nature now continually subject to change: change in students, in knowledge, in structure and in their own communities and those they service. These changes are accompanied by a quickening of time, leading to a heightened intensity of academic life. Yet the nature of time in all the contemporary work on the university has been largely overlooked. This is an important omission and Universities in the Flux of Time has gathered leading academics whose contributions to the volume raise a debate as to...
Higher education and the institution of the university exist in time, their essential nature now continually subject to change: change in students,...
This book presents thinking about and through transdisciplinary and professional development as an educative process. Rather than focusing on the delineation of the approaches offered, an analysis of these contributions points to commonality in those problems that benefit from a transdisciplinary perspective. The core elements of transdisciplinarity can lead to what might be called metanoia - another way of knowing; a knowing which is 'beyond that which is creative and transformative. This poses challenges for the practice of all professionals and is the core issue that this book addresses....
This book presents thinking about and through transdisciplinary and professional development as an educative process. Rather than focusing on the deli...
Maria Eliophotou Menon Dawn Geronimo Terkla Paul Gibbs
In recent decades, higher education systems and institutions have been called to respond to an unprecedented number of challenges. Major challenges emerged with the phenomenal increase in the demand for higher education and the associated massive expansion of higher education systems. In response universities were called to adopt planning and research methods that would enable them to identify and address the needs of a larger, more diverse student body. Higher education institutions began to place greater emphasis on planning and marketing, seeking to maintain their position in an...
In recent decades, higher education systems and institutions have been called to respond to an unprecedented number of challenges. Major challenges em...
Maria Eliophotou Menon Dawn Geronimo Terkla Paul Gibbs
In recent decades, higher education systems and institutions have been called to respond to an unprecedented number of challenges. Major challenges emerged with the phenomenal increase in the demand for higher education and the associated massive expansion of higher education systems. In response universities were called to adopt planning and research methods that would enable them to identify and address the needs of a larger, more diverse student body. Higher education institutions began to place greater emphasis on planning and marketing, seeking to maintain their position in an...
In recent decades, higher education systems and institutions have been called to respond to an unprecedented number of challenges. Major challenges em...
