The books that we read, whether travel-focused or not, may influence the way in which we understand the process or experience of travel. This multidisciplinary work provides a critical analysis of the inspirational and transformational role that books play in travel imaginings. Does reading a book encourage us to think of travel as exotic, adventurous, transformative, dangerous or educative? Do different genres of books influence a reader's view of travel in multifarious ways? These questions are explored through a literary analysis of an eclectic selection of books spanning the period...

This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis...

This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis...

This is the first book of its kind to examine railway heritage in the context of tourism in a comprehensive, internationally relevant manner. It explores the challenges faced by developers and operators of railway heritage destinations including financial, legal and managerial sustainability in the modern tourism industry. These themes are exemplified by a variety of case studies of railway heritage in tourism from regions around the world including North, Central and South America, the Caribbean, Europe, and Australasia. The volume will be of particular interest to scholars of cultural...

This is the first book to explore the relationship between tourism and spices. It examines the various layers of connection between spices and tourism in terms of destinations, attractions and cuisines. The book reveals how spice-producing destinations are employing spices in destination branding and encouraging spice farms to move towards tourism, while destinations not producing spices are employing spices and herbs in distinctive local cuisines. Both tangible and intangible spice heritages are highlighted as tools for developing destinations, creating attractions, inventing new forms of...

This book explores the role of tourism as a means to express 'nation' and 'nationhood'. Based on field research in southwest and central Scotland it shows how various historical accounts, cultural icons and images, events and celebrations create a meaning of the Scottish nation. It examines the narratives, either explicit or implicit, produced at heritage-related tourism sites and how these become interwoven with the ideology of a nation. This volume will be of use to researchers and students in tourism and heritage studies, Scottish studies, culture and identity, nationalism and national...

This book explores the role of tourism as a means to express 'nation' and 'nationhood'. Based on field research in southwest and central Scotland it shows how various historical accounts, cultural icons and images, events and celebrations create a meaning of the Scottish nation. It examines the narratives, either explicit or implicit, produced at heritage-related tourism sites and how these become interwoven with the ideology of a nation. This volume will be of use to researchers and students in tourism and heritage studies, Scottish studies, culture and identity, nationalism and national...

This book is the first to focus on the relationship between tourism and cricket. The pattern of cricket as a sport and as a tourist attraction is highly dynamic. This volume examines how cricket as a participant and spectator sport generates diverse tourism to both major and peripheral locations. It looks at the ways in which cricket's extended duration (compared to other sports) creates a different dynamic in terms of visitor-host interaction. It also considers how following cricket as a tourist and a participant causes exposure to unique pressures and results in unique behaviour. The...