This title highlights some of the most intriguing, surprising, and enlightening experimental studies on the topic of donation behavior. Americans donate over $300 billion a year to charity, but the psychological factors that govern whether to give, and how much to give, are still not well understood.
This title highlights some of the most intriguing, surprising, and enlightening experimental studies on the topic of donation behavior. Americans dona...
Language comprises a major mark of humans compared with other primates and is the main vehicle for social interaction. A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways in other words, the same message can be "framed" differently. The same medical treatment can be portrayed in terms chance of chance of success or chance of failure; energy reduction can be expressed in terms of savings per day or savings per year; and a task can be described as 80% completed or 20% uncompleted. In this book, contributors...
Language comprises a major mark of humans compared with other primates and is the main vehicle for social interaction. A major characteristic of an...