Although often framed as an economic, military, and diplomatic confrontation, the Cold War was above all a conflict of ideas. In official pronouncements and publications as well as via radio broadcasts, television, and film, the United States and the Soviet Union both sought to extend their global reach as much through the power of persuasion as by the use of force. Yet of all the means each side employed to press its ideological case, none proved more reliable or successful than print.

In this volume, scholars from a variety of disciplines explore the myriad ways print was used in the...

During the Cold War, the editor of Time magazine declared, "A good citizen is a good reader." As postwar euphoria faded, a wide variety of Americans turned to reading to understand their place in the changing world. Yet, what did it mean to be a good reader? And how did reading make you a good citizen?

In Reading America, Kristin L. Matthews puts into conversation a range of political, educational, popular, and touchstone literary texts to demonstrate how Americans from across the political spectrum -- including "great works" proponents, New Critics, civil rights leaders, postmodern...

By producing literature in nontraditional forms -- books made of cardboard trash, posters in subway stations, miniature shopping bags, digital publications, and even children's toys -- Chileans have made and circulated literary objects in defiance of state censorship and independent of capitalist definitions of value. In The Labor of Literature Jane D. Griffin studies amateur and noncommercial forms of literary production in Chile that originated in response to authoritarian state politics and have gained momentum throughout the postdictatorship period. She argues that such forms advance a...

Franklin Publications, or Franklin Book Programs, was started in 1953 as a form of cultural diplomacy. Until it folded in the 1970s, Franklin translated, printed, and distributed American books around the world, with offices in Egypt, Indonesia, Iran, Nigeria, Afghanistan, and Pakistan. Although it was a private firm, Franklin received funding from the United States Information Agency. This was an ambitious and idealistic postwar effort that ultimately became the victim of shifting politics.

In Taking Books to the World, Amanda Laugesen tells the story of this purposeful enterprise,...