Intended for professionals, academics, students and researchers in communication and media, this book analyzes the nature and directions of the changes to broadcast and electronic media in Western Europe which are taking place.
Intended for professionals, academics, students and researchers in communication and media, this book analyzes the nature and directions of the change...
Takes a look at the nature of television from an audience perspective. This book contains an appendix on advertising, as well as technical notes, a glossary, and references for further reading.
Takes a look at the nature of television from an audience perspective. This book contains an appendix on advertising, as well as technical notes, a gl...