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Kategorie szczegółowe BISAC
 
Test Bias in Employment Selection Testing: A Visual Introduction

Thomas A. Stetz

This book provides students with a concise introduction to test bias from a psychometric point-of-view without statistics. It uses easy to understand graphs to explain complex technical approaches to test bias giving readers a highly sought-after knowledge enabling them to be better consumers of tests.

Studies performed by the Society for Human Resource Management (SHRM) consistently show that selection is a key competency for Human Resource (HR) professionals. Knowledge of test bias is a key component to effectively and legally performing this highly valued HR function....

This book provides students with a concise introduction to test bias from a psychometric point-of-view without statistics. It uses easy to understa...

cena: 363,12 zł
 
Cause-Related Marketing: Case Studies from a Global Perspective

This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. These innovative case studies help students understand how such campaigns affect for-profit and non-profit organizations, customers, and society in general. This book also offers numerous useful examples to understand the theory of cause-related marketing and how it can be applied in different countries and cultural contexts. Lecturers will find the teaching notes provided with each case useful for the classroom. 
This textbook uses a case study approach to present a variety of cause-related marketing campaigns that have been developed by companies, and NGOs. Th...
cena: 342,95 zł
 
Analyse, Ideate and Grow: The Role of Creativity and Entrepreneurship

Vanessa Ratten
This book explores that in order to survive in the current dynamic and changing business environment, individuals need to analyse and ideate. This book provides analysis on this process involving investigating how and why changes take place and what they mean for society. This book takes into account altering environmental conditions that influence business strategy. Further, to do a proper analysis takes time and skill thus it is important to know what resources and expertise is required. 

This book shows that the ideation process involves more creativity in terms of...
This book explores that in order to survive in the current dynamic and changing business environment, individuals need to analyse and ideate. This boo...
cena: 322,77 zł
 
Liquidity, Markets and Trading in Action: An Interdisciplinary Perspective

Deniz Ozenbas;Michael S. Pagano;Robert A. Schwartz

This open access book addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they relate to trading, liquidity, and market structure. It provides a detailed examination of the impact of trading costs and other impediments of trading that the authors call “frictions”. It also presents an interactive simulation model of equity market trading, TraderEx, that enables students to implement trading decisions in different market scenarios and structures. Addressing these topics shines a bright light on how a real-world financial...

This open access book addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they rel...

cena: 161,36 zł
 
Introduction to Digital Economics: Foundations, Business Models and Case Studies

Harald Øverby;Jan Arild Audestad
Innovations and developments in technology have laid the foundations for an economy based on digital goods and services—the digital economy. This book invites students and practitioners, to take an in-depth look at the impact that technological innovations such as social media, cryptocurrencies, crowdsourcing, and even online gaming is having on today’s business landscape. Learn about the various business models available for the digital economy, including the business models used by Bitcoin, Spotify, Wikipedia, World of Warcraft, Facebook, and...
Innovations and developments in technology have laid the foundations for an economy based on digital goods and services—the digital economy. Th...
cena: 221,90 zł
 
Aviation Systems: Management of the Integrated Aviation Value Chain

This book provides an overview of the aviation sector by focusing on all major aspects embedded in the environment (subsystems) and the market of aviation. The book explains the linkages between subsystems politics, society, technology, economy, environment, and regulation, and how these subsystems influence each other and the market. The book starts by describing the aviation system, then focuses on the supply side and the demand side of the system and in a final part focuses on steering and controlling the system of aviation from a managerial, economic, and regulatory...

This book provides an overview of the aviation sector by focusing on all major aspects embedded in the environment (subsystems) and the market of a...

cena: 403,47 zł
 
Security Analysis and Portfolio Management: A Primer

Shveta Singh;Surendra S. Yadav
This book is a simple and concise text on the subject of security analysis and portfolio management. It is targeted towards those who do not have prior background in finance, and hence the text veers away from rather complicated formulations and discussions. The course ‘Security Analysis and Portfolio Management’ is usually taught as an elective for students specialising in financial management, and the authors have an experience of teaching this course for more than two decades. The book contains real empirical evidence and examples in terms of returns, risk and price multiples from the...
This book is a simple and concise text on the subject of security analysis and portfolio management. It is targeted towards those who do not have prio...
cena: 282,42 zł
 
Analyse, Ideate and Grow

Vanessa Ratten
This book explores that in order to survive in the current dynamic and changing business environment, individuals need to analyse and ideate. This book provides analysis on this process involving investigating how and why changes take place and what they mean for society. This book takes into account altering environmental conditions that influence business strategy. Further, to do a proper analysis takes time and skill thus it is important to know what resources and expertise is required. 

This book shows that the ideation process involves more creativity in terms of...
This book explores that in order to survive in the current dynamic and changing business environment, individuals need to analyse and ideate. This boo...
cena: 229,96 zł
 
Entrepreneurial Vision

Charles B. Crawford
cena: 342,95 zł
 
Corporate Valuation

Benedicto Kulwizira Lukanima

This book provides students with basic knowledge and advance skills for addressing practical challenges in valuation. First, the book presents financial information as a vital ingredient for performing corporate valuation. Second, the book presents key concepts of value and valuation and basic techniques for cash flow discounting. Third, the book offers an understanding of the reality of valuation, not simply as a numerical subject, as most people tend to think, but as a combination of objective and subjective aspects. Finally, it examines valuation in relation to the linkage between a...

This book provides students with basic knowledge and advance skills for addressing practical challenges in valuation. First, the book presents fina...

cena: 443,82 zł
ilość książek w kategorii: 12
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