The fast-paced technological development and the plethora of data create numerous opportunities waiting to be exploited by entrepreneurs. This book provides a detailed, yet practical, introduction to the fundamental principles of data science and how entrepreneurs and would-be entrepreneurs can take advantage of it. It walks the reader through sections on data engineering, and data analytics as well as sections on data entrepreneurship and data use in relation to society. The book also offers ways to close the research and practice gaps between data science and entrepreneurship. By having...
The fast-paced technological development and the plethora of data create numerous opportunities waiting to be exploited by entrepreneurs. This book...
This textbook examines how service firms manage their international operations. For the first time, it brings together insights from the fragmented literature on this subject into an accessible textbook. Further, it is unique in its focus on service firms' internationalization and international management.
Beginning with an overview of the international environment in which service firms operate, it subsequently describes multinational service firms and their internationalization processes, strategies and organization. Unlike most texts on international services, the book goes beyond...
This textbook examines how service firms manage their international operations. For the first time, it brings together insights from the fragmented...