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wyszukanych pozycji: 7
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Evolutionary Intelligence: How Technology Will Make Us Smarter
ISBN: 9780262048484 / Angielski / Twarda / 2023 / 224 str. Termin realizacji zamówienia: ok. 8-10 dni roboczych (Dostawa przed świętami) |
cena:
129,06 zł |
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Common Knowledge: News and the Construction of Political Meaning
ISBN: 9780226574400 / Angielski / Miękka / 1992 / 190 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Photo opportunities, ten-second sound bites, talking heads and celebrity anchors: so the world is explained daily to millions of Americans. The result, according to the experts, is an ignorant public, helpless targets of a one-way flow of carefully filtered and orchestrated communication. "Common Knowledge" shatters this pervasive myth. Reporting on a ground-breaking study, the authors reveal that our shared knowledge and evolving political beliefs are determined largely by how we actively reinterpret the images, fragments, and signals we find in the mass media.
For their study, the... Photo opportunities, ten-second sound bites, talking heads and celebrity anchors: so the world is explained daily to millions of Americans. The result...
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cena:
126,30 zł |
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The Future of the Mass Audience
ISBN: 9780521424042 / Angielski / Miękka / 1991 / 220 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Future of the Mass Audience focuses on how the changing technology and economics of the mass media in postindustrial society will influence public communication. It summarizes the results of a five-year study conducted in cooperation with the senior corporate planners at ABC, CBS, NBC, Time Warner, The New York Times, and the Washington Post. The central question is whether the new electronic media and the use of personal computers in the communication process will lead to a fragmentation or "demassification" of the mass audience. This study demonstrates, contrary to the opinion of some...
The Future of the Mass Audience focuses on how the changing technology and economics of the mass media in postindustrial society will influence public...
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cena:
159,46 zł |
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The Digital Difference: Media Technology and the Theory of Communication Effects
ISBN: 9780674987234 / Angielski / Miękka / 2018 / 384 str. Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
142,51 zł |
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The Paradox of Mass Politics: Knowledge and Opinion in the American Electorate
ISBN: 9780674654600 / Angielski / Miękka / 1986 / 241 str. Termin realizacji zamówienia: ok. 30 dni roboczych. A central current in the history of democratic politics is the tensions between the political culture of an informed citizenry and the potentially antidemocratic impulses of the larger mass of individuals who are only marginally involved in the political world. Given the public's low level of political interest and knowledge, it is paradoxical that the democratic system works at all. In The Paradox of Mass Politics W. Russell Neuman analyzes the major election surveys in the United States for the period 1948-1980 and develops for each a central index of political... A central current in the history of democratic politics is the tensions between the political culture of an informed citizenry and the potentially ... |
cena:
191,93 zł |
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The Future of the Mass Audience
ISBN: 9780521413473 / Angielski / Twarda / 1992 / 220 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Future of the Mass Audience focuses on how the changing technology and economics of the mass media in postindustrial society will influence public communication. It summarizes the results of a five-year study conducted in cooperation with the senior corporate planners at ABC, CBS, NBC, Time Warner, The New York Times, and the Washington Post. The central question is whether the new electronic media and the use of personal computers in the communication process will lead to a fragmentation or "demassification" of the mass audience. This study demonstrates, contrary to the opinion of some...
The Future of the Mass Audience focuses on how the changing technology and economics of the mass media in postindustrial society will influence public...
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cena:
451,11 zł |
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Affective Intelligence and Political Judgment
ISBN: 9780226504681 / Angielski / Twarda / 2000 / 200 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Although the rational choice approach toward political behavior has been severely criticized, its adherents claim that competing models have failed to offer a more scientific model of political decisionmaking. This measured but provocative book offers precisely that: an alternative way of understanding political behavior based on cognitive research.
The authors draw on research in neuroscience, physiology, and experimental psychology to conceptualize habit and reason as two mental states that interact in a delicate, highly functional balance controlled by emotion. Applying this approach... Although the rational choice approach toward political behavior has been severely criticized, its adherents claim that competing models have failed to...
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cena:
439,32 zł |
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