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Knowledge management differs from expert systems as the latter is more attuned to integrating all available sources of data, information and knowledge into a single, unified system of record. Furthermore, the capturing of tacit and explicit knowledge and its use in streamlining business processes differentiates knowledge management systems from expert systems. The purpose of this study is defining the practical, pragmatic and replicable approaches to knowledge management as it relates to the build-to-order and mass customization strategies of manufacturing and services companies in the United...